Moving into Private Practice with Nicole Donnelly
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Why should clinicians consider starting a private practice instead of waiting for the “perfect” time?
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
To download your free copy, please visit startyourprivatepractice.com backslash roadmap to sign up. Now on to the episode. Hello and welcome to this episode of the Private Practice Success Stories podcast. I cannot wait to introduce you to Nicole Donnelly, a speech language pathologist who decided to start her private practice after moving to a new city. Instead of getting a new job as an SLP, She joined my Start Your Private Practice program and decided to create a new job for herself. And guess what? She is very happy and so are her clients who previously had limited access to speech language pathologists because she is in a more rural area. Let's meet Nicole. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System.
And I'm on a mission to turn stuck SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice. Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast. If you're a private practitioner or one in the making, you're in the right place, so let's get started. It's interesting. Whenever I do a big opening for the Start Your Private Practice program, I often get people who send me a DM and say, Jenna, I would really like to join, but I'm moving and I'm not sure whether it's a good idea to start a private practice now or wait until I get to my new area.
And I tend to get this question a lot before people move because they're concerned about the timing of starting to get their ducks in a row. Basically they're wondering, is there anything I can do now or should I wait until I'm there? There's a lot you can do before you move to set up your private practice. For example, you can figure out your private practice name, your logo and branding, figure out how much you want to charge, and more. But the best thing to set up before you move is actually a website. And here's why. If you know what city you're moving to, and particularly if you don't know anyone there, realize that websites are excellent marketing tools because they help people who are actively searching for services find them.
A mom in Bend, Oregon, who wants services for their child can hop on Google in the middle of the night and find local providers. She doesn't know and probably doesn't care that the person didn't grow up there or hasn't lived there for forever. She wants to find someone who has the skills to help her child. Websites help you find low hanging fruit. People who are actively searching for services and looking to hire. It doesn't matter if you're moving to a new city or moving into private practice, even part-time, having a website is vital, especially in this digital age and because of COVID, people are searching to see what services are available and what is open. I often say if they don't know about you, they can't hire you.
So make sure that you have even a simple website to start to get the word out about your services with people who are actually looking for them.
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Chapters
3 chapters
1
Why should clinicians consider starting a private practice instead of waiting for the “perfect” time?
0:00–13:22
2
How can you prepare your private‑practice business while you’re still moving to a new city?
13:22–16:31
3
Why is having a website the most important marketing tool for a new SLP practice?
16:31–34:26
Speakers
1 identifiedMore from Private Practice Success Stories
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She Started With Two Clients on the Side - Now She Has Nine SLPs and a Clinic with Samantha Taylor
From 2 Clients on the Side to Ready to Hire — Then She Decided She Didn't Want To with Bianca Gizzi Fusco
She Told Her Dad She’d Never Start a Private Practice - Now She Has a Successful Clinic and Growing Team with Sarah Landry
She Started at 26 With One Referral - Now She Has a Downtown Office and a 3-Year School Contract with Becca Vilsaint
She Didn't Hate Her Job BUT She Left to Start a Private Practice Anyway with Heather Danielkiewicz