You Don’t Have to Build a Big Practice — You Just Have to Begin with Jena Castro-Casbon
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Why don’t you need a big office or full‑time quit to start a private practice?
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
To download your free copy, please visit startyourprivatepractice dot com backslash roadmap to sign up. Now on to the episode. Hey there, and welcome to the Private Practice Success Troys Podcast. I want to start today's episode with a really important truth that you might not hear often enough in the private practice space, which is that you don't have to build a big practice. You don't need an office building. You don't need a team of 10 contractors, and you don't need to leave your job tomorrow. You just have to begin. If you're a speech language pathologist or occupational therapist and you're
How can a speech‑language pathologist or occupational therapist launch with just one client a week?
Overwhelmed by what you think that private practice is supposed to look like? Then this episode is for you because you don't have to grow fast. You don't have to go all in, and you don't have to do this alone. Today I want to walk you through what a simple, life aligned private practice can actually look like and why now is a really smart time to take your first step. Plus, I'll tell you about something brand new that starts next week, which is the Plan Your Private Practice Bootcamp, our free three day event designed to help you go from Curious to confident. about whether private practice is right for you in 2026 and beyond. So let's get to it. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System.
And I'm on a mission to turn stuck SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice. Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast. If you're a private practitioner or one in the making, you're in the right place, so let's get started. So many clinicians that I talk to think that private practice has to mean one thing.
What three practical reasons make January the ideal time to explore private practice?
Quitting your job, opening a clinic, then hiring staff, running payroll, and working 60 hours a week. But here's what I want to gently offer you instead, which is that private practice is not one size fits all. You can start with just one client a week, virtual sessions after work, and just enough income to pay off a credit card. cover daycare, or create financial breathing room. What you start with doesn't have to be your forever model. It just has to be your first model. Because what you're building isn't just a business, it's a bridge. A bridge between where you are right now And the life that you actually want. You're not necessarily building an empire, you're building capacity, and the size of your private practice has nothing to do with the success of it.
Here's why now is a smart time to start. Because January is such a natural time to reflect and reset. And because of that, I want to give you three very practical reasons why now is a smart moment to start exploring private practice. First is because your schedule is probably still a little quiet.
How does the free Plan Your Private Practice Bootcamp help you create a concrete first‑step plan?
That new year lull is real, and it gives you just enough space to think, plan, and prepare. Families are looking for support. Wait lists are still long and parents are searching, and you are perfectly positioned to serve ethically, legally, and on your own terms.
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Chapters
7 chapters
1
Why don’t you need a big office or full‑time quit to start a private practice?
0:00–1:19
2
How can a speech‑language pathologist or occupational therapist launch with just one client a week?
1:19–3:00
3
What three practical reasons make January the ideal time to explore private practice?
3:00–4:02
4
How does the free Plan Your Private Practice Bootcamp help you create a concrete first‑step plan?
4:02–4:52
5
What specific steps will you complete during the bootcamp (client niche, scheduling, pricing)?
4:52–5:40
6
Why is building a “right‑size” practice better than chasing a large empire?
5:40–6:29
7
Where can listeners get additional resources and community support after the episode?
6:29–7:26
Speakers
1 identifiedMore from Private Practice Success Stories
She Spent 5 Years Too Scared to Start - Now She Has a 4-Room Clinic with Tiffany Fairdosi
She Started With Two Clients on the Side - Now She Has Nine SLPs and a Clinic with Samantha Taylor
From 2 Clients on the Side to Ready to Hire — Then She Decided She Didn't Want To with Bianca Gizzi Fusco
She Told Her Dad She’d Never Start a Private Practice - Now She Has a Successful Clinic and Growing Team with Sarah Landry
She Started at 26 With One Referral - Now She Has a Downtown Office and a 3-Year School Contract with Becca Vilsaint
She Didn't Hate Her Job BUT She Left to Start a Private Practice Anyway with Heather Danielkiewicz