What is the value of green electrons? Hard to say. Depends where, depends when. What is sure is that, in view of recent regulations and corporate commitments, they must be tracked.From an annual basis, we are now moving to an hourly basis, under the thrust of corporate initiatives like the GhGProtocol, RE-100 and EnergyTag. Behind this movement, BigTech such as Microsoft and Google see a need to track those green electrons as their energy consumption is on the way up… and it has to 24/7.Enter new innovative digital companies that are providing those complex and data-hungry services. Some platforms go even further, proposing to trade the green attributes of electrons. Renewabl is one of them.Lead by the charismatic JP Cerda, Renewabl is one of the most advanced of those startups. The company is the recent winner of the "2024 Energy Tech Challengers Award" in the FinTech categoryJP Cerda has a long history of trading green commodities, first at Shell and Orsted. Then a few years ago he managed to create Zeigo, the premier PPA auction platforms which he then successfully sold in 2022 to Schneider Electric. JP and his team really know what they are doing when it comes to designing and developing leading edge digital market places in the green sector. We thank Amundi for supporting our show Disclosure: Laurent is an investor in Renewabl A good article on the GoO market https://auroraer.com/media/guarantees-of-origin-market-set-for-growth-trajectory-projected-to-reach-3-7-bn-e-by-2030/

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