Show notes
"Reports of my death have been greatly exaggerated." - Mark TwainNot only isn't physical retail dead, but brands big and small are innovating in many ways to improve conversion, drive up average transaction value and create memorable moments that keep customers coming back for more. More and more, it's not about physical or digital, it's how they work together to create a harmonized and memorable experience.In this episode we talk with three industry thought-leaders that are helping their clients create new ways to maximize shopper engagement and deliver wow-worthy moments. Indeed, while the role of the store is changing rapidly, retailers' brick & mortar assets, working in concert with all things digital, may become even more important to brands journey to remarkable.After our panel we jump into our fun new segment “Remarkable or Forgettable?” where we give our hot takes on a selection of retail headlines, and deem them wow-worthy, best ignored or somewhere in between. This week's we talk about Under Armour's earnings surprise, BooHoo's acquisition spree, Nordstrom's "Closer to the customer" initiative, Target's blockbuster new activewear brand and Amazon's big push into grocery.Related ReadingAmazon is said to plan up to 3,000 cashierless stores by 2021ICSC Halo EffectOmni-channel is Dead: The Future is Harmonized RetailThe stores strike back.Melissa Gonzalez the award-winning CEO of The Lion’esque Group, an MG2 company, pioneers the boundaries of experiential retail to help brands such as Purple, Nordstrom, and Burrow foster consumer engagement and evolve their offering. An innovator at heart, Melissa is consistently recognized as one of the leading ‘Women In Design’ and ‘Top 10 Retail Design Influencers of the Year’. In her downtime, she can be spotted seeking inspiration in unexpected places (like skydiving 10,000 feet above ground).Matthew Cyr is a tech entrepreneur and ex-retail ops leader with over 15+ years of experience. After opening over 150+ retail locations in the APAC region, building a multi-national retail training team for Skechers, and operating over a dozen retail stores across North America, Matthew has launched an omnichannel retail platform that empowers retailers to better connect with their customers. Be sure to check out their Connected Fitting Room and Assisted Selling solution now deployed in North America, South Africa, and China. www.craveretail.comNote: Steve serves on Crave Retail's Advisory Board and has a small passive investment in the company through a seed-capital venture fund where he previously served as an advisor. Trevor Sumner is a NYC-based entrepreneur, product and marketing executive and recognized startup advisor and angel. Trevor is the CEO of Perch, a recognized leader in in-store Product Engagement Marketing, interactive retail displays and augmented reality. Perch was named a Top Tech Company to Watch by Forbes, a Top 10 Retail Technology company by CIO Review and has won numerous Clio, Fast Company, Edison, Bloomberg and Digi awards.Trevor was the President, CMO and co-founder of LocalVox, a local social and mobile marketing platform for local businesses that was named one of the top startups in NYC by Business Insider, Forbes and Huffington Post, and was acquired by The Blackstone Group. He has spent ~15 years in startups as a product and marketing executive for cutting edge technologies and services. He serves on the board or as an advisor to several startups.Forbes Names Perch a Top 15 Technology Company to WatchPerch Named a Top 40 Transformative Marketing Technology by R3CIO Review Names Perch a Top 20 Retail Solutions Provider Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his website. The expanded and revised edition of his bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption will be released April 13th and is now available for preorder at Amazon , Indigo in Canada or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here. Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn.This episode is sponsored by The Poirier Group.Do you want to move faster, streamline your processes and have larger margins? If you’re a retailer in 2021, chances are you do. The Poirier Group’s award-winning team of industrial engineers and performance improvement experts specialize in driving results for retailers and grocers across North America. From reducing call-center wait times, to improving stocking and replenishment processes in warehouses, to seamlessly integrating IT systems and more-- they are the trusted partner you need.TPG doesn't just design solutions - they leverage years of actual industry experience to implement them and set you up for long-term sustainable success. Just ask their clients: over 15 years in business, 100% have been a positive reference.Visit www.thepoiriergroup.com/remarkable to learn more - and tell them you heard all about them on the Remarkable Retail podcast!
About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.