Sali Christeson quit a corporate job to pursue the dream of building a fashion brand for ambitious women to look and feel good while breaking barriers. Counterintuitive to most tips for entrepreneurs, Sali credits her MBA for building her well-rounded set of skills. In this episode of Shopify Masters, you'll hear from Sali Christeson of ARGENT on how to build a fashion brand from the ground up. For more on Sali Christeson, ARGENT, and show notes: https://www.shopify.ca/blog/argent-mba Tune in to learn Why you might want to get an MBA before starting your business What is a brand book and what needs to go in a brand book How do you measure that you are making progress with building your brand Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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