Social Media Decoded
Episodes
Video at Every Step: Navigating Customer Journey with Bernadette Butler
19 Jul 2023
Contributed by Lukas
Video marketing is more important than ever. In this episode, host Michelle Thames speaks with Bernadette Butler about the importance of video marketi...
Unveiling the Magic of Video Editing: Decoding VidChops with Augie Johnston
17 Jul 2023
Contributed by Lukas
Editing videos can be easy! In this episode, host Michelle Thames is joined by Augie Johnston to discuss how video plays a significant role in social ...
Lemon8: The Fresh Squeeze on Social Media - Is It Worth Your Time?
14 Jul 2023
Contributed by Lukas
What is Lemon8? Should you join Lemon8? Host Michelle Thames answers all your burning questions about the emerging social media platform. Tune in to g...
Harnessing Creativity: Canva's Game-Changing AI Features Decoded
12 Jul 2023
Contributed by Lukas
Want to learn how to use Canva's AI features? Host Michelle Thames has you covered. In this episode, Michelle shares the best AI Canva features you ma...
Master Your Month: Crafting a 30-Day Content Plan in Under 30 Minutes with AI
10 Jul 2023
Contributed by Lukas
Use AI to create your content calendar. In this episode, host Michelle Thames shares her secrets for creating a content plan using AI. Learn exactly h...
The Psychology of Color in Marketing: Expert Tips for Leveraging it to Your Advantage
07 Jul 2023
Contributed by Lukas
Your brief breakdown of the psychology of color marketing is here. In this episode, host Michelle Thames discusses an often overlooked aspect of marke...
Digital Dollars: How to Monetize Your Business with Digital Products with Breana Puente
05 Jul 2023
Contributed by Lukas
Start making money with digital products from your creative business. In this episode, host Michelle Thames is joined by social media expert Breana Pu...
The Dark Side of Social Media: Mitigating Risks and Protecting Your Brand
03 Jul 2023
Contributed by Lukas
Are you worried about getting cancelled? Host Michelle Thames talks about the negative aspects of social media, such as cancel culture, cyberbullying,...
FOMO Marketing: Creating Scarcity and Urgency on Social Media
30 Jun 2023
Contributed by Lukas
Learn to boost sales and engagement on social media through the use of FOMO. In this episode, host Michelle Thames shares how you can use FOMO as part...
From Zero to Hero: How to Turn Your Followers into Customers
28 Jun 2023
Contributed by Lukas
Every business needs to learn how to turn followers into paying customers. In this episode, host Michelle Thames shares the steps you need to take to ...
BONUS: Social Media Decoded LIVE: Our 3rd Anniversary Celebration
26 Jun 2023
Contributed by Lukas
Welcome back to another episode of Social Media Decoded! We have a special announcement in this episode that you won't want to miss. We're celebrating...
Breaking Through the Noise: Innovative Marketing Strategies for Women Entrepreneurs in a Crowded Online Space
26 Jun 2023
Contributed by Lukas
Learn to stand out online. Host Michelle Thames discusses how to stand out on social media in a saturated market. Michelle shares her top 4 tips to st...
From Solo to Squad: The Journey of Building a Team for Your Business with Gabrielle Tongol
23 Jun 2023
Contributed by Lukas
Learn how to build a community on social media with Gabrielle Tongol. In this episode, host Michelle Thames speaks with CEO and influencer Gabrielle T...
Building a Brand from Scratch: The 5-Step Framework for Success
21 Jun 2023
Contributed by Lukas
Learn how to build a successful brand from scratch. In this episode, host Michelle Thames shares her 5-step framework for creatives and entrepreneurs ...
Balancing Multiple Businesses, Social Media and Burnout with Whitney Eckis
19 Jun 2023
Contributed by Lukas
It is possible to own multiple businesses and not burn out. In this episode, host Michelle Thames speaks with Whitney Eckis about entrepreneurship and...
How To Create Effective and Entertaining Reels with Mandy Emerson
16 Jun 2023
Contributed by Lukas
Learn to make money as a creator with this episode of Social Media Decoded. Host Michelle Thames is joined by Many Emerson to discuss how you can make...
The Viral Content Playbook: Secrets to Creating Share-Worthy Posts
14 Jun 2023
Contributed by Lukas
Learn how to make viral content with this episode of Social Media Decoded. Host Michelle Thames discusses what makes content go viral and what was don...
Future-Forward Social Media Strategies with Erica Yang
12 Jun 2023
Contributed by Lukas
Learn to adapt your social media strategy rather than try to fight the algorithm. In this episode, host Michelle Thames speaks with Erika Yang about h...
Recognizing Subconscious Blocks That Are Holding You Back In Your Business with Nancy Linnerooth
09 Jun 2023
Contributed by Lukas
Growing your creative business involves overcoming the subconscious blocks that are holding you back. In this episode, host Michelle Thames speaks wit...
AI-Powered Marketing: Revolutionizing Content Creation and Audience Engagement
07 Jun 2023
Contributed by Lukas
How to leverage AI marketing for your business. In this episode, host Michelle Thames discusses how you can use AI to take your marketing to the next ...
Behind the Speculum: A Gynecologist's Journey as an Influencer with Dr. Wendy Goodall McDonald
05 Jun 2023
Contributed by Lukas
In this episode Dr. Wendy Goodall McDonald proves that you can be an influencer in any niche. Dr. McDonald (or Dr. Every Woman as she is often called)...
Leaning Into The Marketing Strategies Based on Your Personality Instead of What Everyone Else in The Industry Is Doing with Katrina Aronson
02 Jun 2023
Contributed by Lukas
Learn to create a marketing strategy that works for your business. In this episode, host Michelle Thames and Katrina Aronson discuss how to create a m...
The Algorithm Whisperer: Mastering Social Media Algorithms in 2023
31 May 2023
Contributed by Lukas
Want to figure out how algorithms work on social media? In this episode, host Michelle Thames dives into the latest algorithm updates for Instagram, F...
How Entrepreneur, Molly Keyser, Created An Ebook That Sold $500k Worth Of Copies With ZERO Ad Spend
29 May 2023
Contributed by Lukas
You can make millions with a great digital product. In this episode, host Michelle Thames speaks with Molly Keyser about how she went from being a pho...
Freelancing In The Creator Economy With Arwa Katib
26 May 2023
Contributed by Lukas
Everyone wants a job as a social media manager these days, but not everyone knows what the job entails. In this episode, host Michelle Thames is joine...
Marketing Metrics That Matter: How to Measure Your Success and Improve Your ROI
24 May 2023
Contributed by Lukas
Understand your analytics and use them to make more money. In this episode, host Michelle Thames shares how you can understand your Instagram analytic...
The Role of Video Marketing in 2023
22 May 2023
Contributed by Lukas
Are you wondering if video marketing is right for your business? In this episode, host Michelle Thames explores the role of video marketing and its im...
How To Consciously Cultivate Community In Business with Briana Borten
19 May 2023
Contributed by Lukas
Learn to create connections and relationships in business with this episode of Social Media Decoded. In this episode, host Michelle Thames is joined b...
Personalization in Marketing: How to Leverage Data to Drive Customer Experience
17 May 2023
Contributed by Lukas
Create a successful marketing strategy for your business by leveraging your data and analytics. In this episode, host Michelle Thames talks about the ...
Blogging in 2023: How To Create A Successful Blog with Aaronica Cole
15 May 2023
Contributed by Lukas
Everything you need to start a successful blog. In this episode, host Michelle Thames is joined by Aaronica Cole to discuss how to make a successful b...
Voice Search Optimization and the Future of SEO
12 May 2023
Contributed by Lukas
Optimize your content for voice search! In this episode, host Michelle Thames dives into the trend of voice searching through technologies such as sma...
How You Can Leverage Livestream To Grow Your Audience with Nicolas Bailliache
10 May 2023
Contributed by Lukas
Get more followers and grow a larger audience through livestreaming. In this episode, host Michelle Thames is joined by Nicolas Billiache, the co-foun...
Let's Talk About, "Your Message Is Money! Want More Money?" with Steve Feld
08 May 2023
Contributed by Lukas
Make more money for your online business with help from Steve Feld. In this episode, host Michelle Thames is joined by business coach, author, and awa...
The Importance of Brand Purpose and Corporate Social Responsibility
05 May 2023
Contributed by Lukas
If you want to connect with your community, your business has to share its brand purpose and corporate social responsibility. In this episode, host Mi...
How to Launch a Course and Build a Lifestyle Business with Gemma Bonham-Carter
03 May 2023
Contributed by Lukas
You can use maternity leave to your advantage. In this episode, host Michelle Thames is joined by Gemma Bonham-Carter to discuss how Gemma went from h...
Entrepreneurship In Your 20's, Building A Team and How ChatGPT Can Elevate Your Biz with Sharon Brand
01 May 2023
Contributed by Lukas
Create better content using these tips. In this episode, host Michelle Thames is joined by Sharon Brand of Brand's Media Group. Sharon shares her insi...
AI Marketing: Friend or Foe? Will it Replace People
29 Apr 2023
Contributed by Lukas
Will AI marketing replace people? In this episode, host Michelle Thames talks about the hot topic of AI marketing and the risk it poses to human marke...
2023 Marketing Trends: The Game-Changers You Can't Ignore
28 Apr 2023
Contributed by Lukas
The must know marketing trends for 2023! In this episode, host Michelle Thames breaks down the most important marketing trends all content creators, m...
Creator Economy, Influencer Marketing & The Pay Gap with LaToya Shambo
26 Apr 2023
Contributed by Lukas
Advice for new content creators. In this episode, host Michelle Thames is joined by LaToya Shambo of Black Girl Digital to talk about the creator econ...
The Growth of E-commerce and Online Marketplaces: Opportunities and Challenges
24 Apr 2023
Contributed by Lukas
This is why your business needs e-commerce. In this episode, host Michelle Thames discusses the growth of e-commerce and online marketplaces and how y...
Instagram's New Paid Verification: Is It Worth It
22 Apr 2023
Contributed by Lukas
Don't get Instagram's paid verification before you listen to this episode. Host Michelle Thames the pros and cons of getting verified on Instagram wit...
How Veronica Moore Skyrocketed from Zero to 10K Instagram Followers in Just One Year
21 Apr 2023
Contributed by Lukas
You can still grow your Instagram! In this episode, host Michelle Thames is joined by Veronica Moore to talk about how you can grow your social media ...
How Chat Gpt And AI Technology Is Revolutionizing Content Creation For Creative Entrepreneurs
19 Apr 2023
Contributed by Lukas
Make content creation easier for your business by using AI technology like Chat GPT. In this episode, host Michelle Thames shares how creative entrepr...
The Power of Reels & Short Form Video with Monty Lans
17 Apr 2023
Contributed by Lukas
You can use video content to organically grow your social media following. In this episode, host Michelle Thames is joined by Monty Lans to discuss vi...
How To Create A Content Marketing Plan For Your Launch
14 Apr 2023
Contributed by Lukas
This is the only guide you need to create a successful content marketing plan for your launch. Host Michelle Thames breaks down your ideal marketing p...
Speaking LIVE at Oshkosh with Kathy Fredrickson
12 Apr 2023
Contributed by Lukas
Digital marketing is essential for all online business owners. In this episode, host Michelle Thames is live with Kathy Fredrickson at the University ...
Tackling Project Management To Make Space For Creativity In Your Business with Shanice Miller
10 Apr 2023
Contributed by Lukas
Need new ways to increase productivity and connect with your community? In this episode, host Michelle Thames is joined by Shanice Miller of Taskly Gr...
The Importance Of Integrated Multichannel Marketing and Why 2023 Is The Year For Online Businesses To Get On Board
07 Apr 2023
Contributed by Lukas
Your marketing strategy for 2023 has to be different from your marketing strategy in 2022. In this episode, host Michelle Thames discusses integrated ...
Instagram Stories To Boost Your Business with Leticia Collins
05 Apr 2023
Contributed by Lukas
This Is why your business needs to be on Instagram stories. In this episode, host Michelle Thames is joined by Leticia Collins to discuss how Instagra...
How You Can Make Money In 2023 Being A UGC Creator
03 Apr 2023
Contributed by Lukas
This is how to make money being a user-generated content creator. Host Michelle Thames dives into the new trend of UGC creation and how creators can u...
How to Monetize Your Podcast and Turn Your Creative Business into a Success
31 Mar 2023
Contributed by Lukas
Here is how you can make money from your podcast. In this episode, host Michelle Thames shares different ways you can use your podcast to make money a...
The Ultimate Guide to Boosting Your Online Presence
29 Mar 2023
Contributed by Lukas
This is why you need to have an online presence for your business or brand. In this episode, host Michelle Thames shares why you need to have an onlin...
How Marketing Analytics Helped a 7-Figure Business Owner Know What Marketing Channels Were The Most Profitable with Kiva Slade
27 Mar 2023
Contributed by Lukas
Learn to use marketing analytics to grow your business. In this episode, host Michelle Thames is joined by Kiva Slade to discuss how businesses can us...
The Power of Podcasting for Networking and Collaboration in the Creative Industry
25 Mar 2023
Contributed by Lukas
Podcasting is a great way to increase your network and become known as a thought leader in your industry. In this episode, host Michelle Thames discus...
Maximizing Your Earnings: Tips and Tricks for Monetizing Your Content
24 Mar 2023
Contributed by Lukas
Learn to monetize your content, whether you're a blogger, YouTuber, podcaster, or any other type of creator. In this episode, host Michelle Thames sha...
How I Made My First $10,000 in Passive Income and How I Made My First Digital Product: A Step-By-Step of How Easy It Is To Launch Your First Digital Product on Stan
22 Mar 2023
Contributed by Lukas
Learn to make passive income with your digital products. Host Michelle Thames shares how she made her first six figures in passive income selling a di...
Going Viral and Being Prepared with Jenell B Stewart
20 Mar 2023
Contributed by Lukas
How to go viral? That's the big question on social media these days. In this episode, host Michelle Thames is joined by Jenell B. Stewart of Stewart D...
How To Create A Podcast That Resonates With Your Target Audience
18 Mar 2023
Contributed by Lukas
Connect with your target audience through podcasting using these tips. In this episode, host Michelle Thames explores the steps you need to take when ...
3 Ways A Fractional CMO Can Help You In Your Business
17 Mar 2023
Contributed by Lukas
If you want a chief marketing officer on a budget, you should look into getting a fractional CMO. In this episode, host Michelle Thames shares how sma...
The Mistakes I Made that Cost Me Thousands In My Online Business
15 Mar 2023
Contributed by Lukas
If you want to maximize your profit and minimize your business costs, you have to listen to this episode. Host Michelle Thames shares the business mis...
Instagram Prioritizing Photos Again And How You Can Work With The Algorithm And Not Against It
13 Mar 2023
Contributed by Lukas
The latest updates from Instagram. Host Michelle Thames talks about how you can work with the Instagram algorithm to grow your Instagram. She digs int...
The Benefits Of Starting A Podcast For Creative Entrepreneurs
11 Mar 2023
Contributed by Lukas
Have you been wondering how a creative entrepreneur can grow their business? Host Michelle Thames shares five ways a podcast can help you grow your bu...
Understanding The Psychology of Sales and Marketing
10 Mar 2023
Contributed by Lukas
The key to a successful marketing campaign is to understand the psychology of sales and marketing. In this episode, host Michelle Thames discusses key...
Building Brand Awareness and Engagement on Social Media with Leila Taha
08 Mar 2023
Contributed by Lukas
If you want to see growth on your client's social media, you must stay true to their brand and vision. Host Michelle Thames is joined by Leila Taha to...
Social Media vs. Emails: Why You Need Both
06 Mar 2023
Contributed by Lukas
If you want to grow your business, you can't rely on social media or email marketing alone. The secret sauce is to have both. Host Michelle Thames sha...
3 Ways To Use Live Streaming Video For Your Business
03 Mar 2023
Contributed by Lukas
Here's why you should use live streaming to grow your business. Host Michelle Thames shares the benefits of incorporating video content in your social...
How Your Health Can Impact Your Business with Amanda Hinman
01 Mar 2023
Contributed by Lukas
If you want to optimize your energy, mental clarity, and vitality so you can show up in life and business to maximize your positive impact, this episo...
Unlock the Secrets to Monetizing Your Creative Passion: Join the CEO Summit 2023 with 30+ Inspiring Speakers
27 Feb 2023
Contributed by Lukas
I am so excited to be hosting the 1st inaugural CEO Summit! This year's summit features over 30 inspiring speakers who will share their insights and ...
Ways To Make Money In The Creator Economy
27 Feb 2023
Contributed by Lukas
There are many ways you can make money online as a creator. Host Michelle Thames shares different ways creators with varying skills can make money in ...
How To Establish Yourself In The Influencer Space And The Business Of Blogging with Sydney Socias
24 Feb 2023
Contributed by Lukas
Here's how you can establish yourself as an influencer. Host Michelle Thames is joined by Sydney Socias who shares actionable tips for aspiring influe...
How Podcasting Can Help Grow Your Business
22 Feb 2023
Contributed by Lukas
An easy way to grow your business is through podcasting. In this episode, host Michelle Thames shares why podcasting is good for business growth and w...
Podcasting & Email Marketing and How They Go Hand in Hand with J. Immanuel
20 Feb 2023
Contributed by Lukas
Debating if you should have a podcast or email list for your business? Host Michelle Thames and J. Immanuel chat about why you should have both. They ...
How To Make Money With A Podcast
17 Feb 2023
Contributed by Lukas
Make money with a podcast using these simple tips from host Michelle Thames. In this episode, Michelle gives you a step-by-step breakdown of how to cr...
Setting Yourself Apart As An Online Coach By Harnessing Your Coaching Superpower with Jess Glazer
13 Feb 2023
Contributed by Lukas
You can turn your side hustle into a profitable business. In this episode, host Michelle Thames is joined by former celebrity fitness trainer Jess Gla...
3 Ways to Repurpose Content
10 Feb 2023
Contributed by Lukas
Maximize the potential of every piece of content you create. Host Michelle Thames is a huge fan of repurposing content, as it is a more efficient way ...
Creating Quality Content As A Beginner with Tiffani Denham
06 Feb 2023
Contributed by Lukas
Learn how to create high-quality social media content even as a beginner. In this episode, host Michelle Thames is joined by Tiffani Denham to chat ab...
How To Sell Offers Without A Website
03 Feb 2023
Contributed by Lukas
You don't have to have a website to sell your products or services! In this episode, host Michelle Thames shares alternatives to a website you can use...
How To Use YouTube As A Way To Grow An Organic Reach & The 4 Video Strategies Every Entrepreneur Should Have with Gulce Onganer
30 Jan 2023
Contributed by Lukas
Grow your audience organically through YouTube. Host Michelle Thames is joined by Gulce Onganer, who shares how she took YouTube by storm to grow her ...
Ideal Posting Schedule For Social Media Growth In 2023
27 Jan 2023
Contributed by Lukas
The secret to growing your social media account in 2023 is out. In this episode, host Michelle Thames shares the ideal posting schedule you should ado...
How to Protect Your Small Business Online with Andrea The "Legalprenuer"
23 Jan 2023
Contributed by Lukas
Every business should have legal protection from the beginning rather than waiting for their business to blow up. In this episode, host Michelle Thame...
Whats The Difference? Social Media Strategist vs Social Media Manager
20 Jan 2023
Contributed by Lukas
Do you know the difference between a social media strategist and a social media manager? Many business owners think that it's the same job, and while ...
Being Profitable On Social Media Through Organic Marketing
16 Jan 2023
Contributed by Lukas
You can make money on social media without running ads! Host Michelle Thames shares how you can connect with your ideal client on social media using o...
How To Easily How To Promote Your Podcast On Social Media
13 Jan 2023
Contributed by Lukas
If you want to easily promote your podcast on social media, you need to follow these steps. Host Michelle Thames guides you through the steps of promo...
How To Not “Stress” About Instagram Updates + Changes
09 Jan 2023
Contributed by Lukas
The latest Instagram updates and changes may be making your head spin, but host Michelle Thames shares the latest changes to Instagram and how you can...
Profitable Online Business Models You Can Start Today
06 Jan 2023
Contributed by Lukas
Making your online business profitable doesn't have to be impossible. You can get started today with these tips. Host Michelle Thames shares how she w...
3 Tips To Increase Visibility
02 Jan 2023
Contributed by Lukas
Get more eyes on your social media content without paid ads. Host Michelle Thames shares her three top tips for increasing your social media visibilit...
LinkedIn Lessons With Nick Gulliory
30 Dec 2022
Contributed by Lukas
Using social media, particularly LinkedIn, can be a great way to market yourself for future employment opportunities. Host Michelle Thames speaks with...
How To Make Money On Instagram Without Posting 3-5 Times Per Day
26 Dec 2022
Contributed by Lukas
You can make money on Instagram without having to live on the platform. In this episode, host Michelle Thames shares her best strategies for making mo...
3 Ways To Position Yourself As An Expert Plus Grow Your Community
23 Dec 2022
Contributed by Lukas
Make money using your expertise. In this episode, host Michelle Thames shares three simple tips you can use to position yourself as an expert in your ...
Why Your Business Needs A Podcast
19 Dec 2022
Contributed by Lukas
Grow your business by starting a podcast. Host Michelle Thames shares how you can grow your brand with a podcast, whether you're a business, creator, ...
Community Through Podcasting with Amanda Cupido
16 Dec 2022
Contributed by Lukas
You can make your business a better place to work through internal podcasting. In this episode, host Michelle Thames speaks with Amanda Cupido about h...
Reels Trends Vs. Original Content
12 Dec 2022
Contributed by Lukas
Should a business jump on reels trends or create original content? Host Michelle Thames talks about how you can use reels to grow your business on soc...
How To Get Started Using TikTok For Business
09 Dec 2022
Contributed by Lukas
Want to learn how to use TikTok to grow your business? Listen in as host Michelle Thames speaks with branding and marketing expert Joanne Bartolome ab...
Precision Marketing; Trends Vs. Original Content
05 Dec 2022
Contributed by Lukas
How to market your business is a very individual problem. Host Michelle Thames shares how business owners can market their businesses by following the...
Social Media Predictions To Guide Your 2023 Strategy
02 Dec 2022
Contributed by Lukas
Everything you need to know for your 2023 social media strategy is here. In this episode, host Michelle Thames dives into her predictions for various ...
Playing the Long Game to Make SEO a Channel to Grow Your Business to 8 Figures and Beyond with Bryan Clayton
28 Nov 2022
Contributed by Lukas
Increase sales and grow your business with an SEO strategy. In this episode, host Michelle Thames speaks with Bryan Clayton about how SEO has been a g...
How To Prevent Social Media Burnout
25 Nov 2022
Contributed by Lukas
Grow your social media following without burning out. Host Michelle Thames shares tips for maintaining your growing social media following while also ...
Reach Your Dream Audience on Autopilot: How to use the audience you already have to create Facebook Ads that are a raving success with Luan Jardine
21 Nov 2022
Contributed by Lukas
Create successful Facebook Ads with your existing audience! Host Michelle Thames speaks with Facebook and Instagram ads specialist Luan Jardine about ...
What Is The Creator Economy?
18 Nov 2022
Contributed by Lukas
The creator economy is a new way for you to generate income. Host Michelle Thames shares current trends within the creator economy, including strategi...
Entrepreneurship, Juggling Business with Babies, & Building an Online Business with Brooke Vulinovich
14 Nov 2022
Contributed by Lukas
How to balance owning a business with family life, that is the question. Host Michelle Thames speaks with Instagram specialist and creator of Social C...