So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc? What do you have to gain? What do you have to lose? Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent app developers. There are very good reasons to work with a major app store, but also undeniable drawbacks. So what’s your move?Tune in to this discussion, and decide if being on a big app marketplace can work in the context of your specific business model. We’ll lay out the facts, so you can make the right decision for you.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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