The $100 MBA Show
Episodes
MBA1966 Does Having an Office Space Make Sense in 2022?
20 Jan 2022
Contributed by Lukas
So..are we ever going back to work? More importantly, should we?Not ‘work’ as in doing work, of course. We mean going back to the physical, brick...
MBA1965 Q&A Wednesday: How do I fire my brother?
19 Jan 2022
Contributed by Lukas
Well this is awkward.However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happ...
MBA1964 Top 5 Website Mistakes
18 Jan 2022
Contributed by Lukas
What’s the difference between a website that works, and one that doesn’t?When we say ‘works,’ we mean the site’s ability to reach an audienc...
MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances
17 Jan 2022
Contributed by Lukas
We’re not all great with numbers. And we don’t all know the rules.If you’re thinking of starting a business, but not sure how to do the whole fi...
MBA1962 When & How to Hire for Marketing + Free Ride Friday
14 Jan 2022
Contributed by Lukas
Get started marketing!Too many new entrepreneurs skip this part, or make it a low priority. While it’s natural to focus on developing your product, ...
MBA1961 The Hardest Part of Business
13 Jan 2022
Contributed by Lukas
Can you handle business?If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest. Entrepreneurship is ch...
MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?
12 Jan 2022
Contributed by Lukas
Fact: entrepreneurship is not for everyone.The truth is that not everyone is right for independent business. Some people thrive more, contribute more,...
MBA1959 Why You and Your Team Need Pressure
11 Jan 2022
Contributed by Lukas
We’ve all heard sayings about the value of pressure. Pressure drives us; it “creates diamonds,” or so we’re told. But is it true? Yes!Today,...
MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn
10 Jan 2022
Contributed by Lukas
Get ready for a (seriously) life-changing book.The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you gue...
MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday
07 Jan 2022
Contributed by Lukas
Everybody quit. So where will they work now?The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups a...
MBA1956 3 Email Campaigns to Boost Your Sales
06 Jan 2022
Contributed by Lukas
How ‘bout a sales boost to kick off the year?It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today,...
MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?
05 Jan 2022
Contributed by Lukas
Public speaking is impossible to avoid.That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t ha...
MBA1954 How to Plan & Execute Your Q1 Goals
04 Jan 2022
Contributed by Lukas
How you start the year is a huge factor in how you’ll end it.2022 is here, and you want to give your business the best chance of success. In our exp...
MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving
03 Jan 2022
Contributed by Lukas
The more you give, the more you’ll get.That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s ...
MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday
31 Dec 2021
Contributed by Lukas
You have something to teach. So how do you find your students?Online courses are the most valuable informational products you can sell. But if you’r...
MBA1951 How Much Should You Spend on Paid Marketing?
30 Dec 2021
Contributed by Lukas
Paid ads can suck the money out of your business, quickly.But you should still use them.Today, we discuss how to walk the tightrope between spending t...
MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market?
29 Dec 2021
Contributed by Lukas
When you niche down, how far down should you go?It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, ...
MBA1949 Will Free Content Still Work in 2022?
28 Dec 2021
Contributed by Lukas
Is Content still King?Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginn...
MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand
27 Dec 2021
Contributed by Lukas
Welcome to Branding 101.A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more t...
MBA1947 When to Secure Funding for Your Business + Free Ride Friday
24 Dec 2021
Contributed by Lukas
Rule #1: your idea alone won’t get you funding.Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting...
MBA1946 The 5 Biggest Lessons I Learned In 2021
23 Dec 2021
Contributed by Lukas
…and you thought 2020 was weird.It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during thi...
MBA1945 Q&A Wednesday: How do I stop myself from working 24/7
22 Dec 2021
Contributed by Lukas
It’s a classic founder’s problem: the belief that more work is always better. It’s not.It’s Q&A Wednesday, and we’ve got a listener who jus...
MBA1944 How To Make Real Connections at Live Events
21 Dec 2021
Contributed by Lukas
In business, connections are everything.That means — now that it’s possible again — making sure to get out to those conferences, meetups, and ot...
MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager
20 Dec 2021
Contributed by Lukas
You need your managers. But they need you too.That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote e...
MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday
17 Dec 2021
Contributed by Lukas
You don’t just want the right skills. You want the right people. In fact, the latter might be even more important than the former. But how can you ...
MBA1941 Are You Spending Enough Time on Making Revenue?
16 Dec 2021
Contributed by Lukas
Profit: it’s the only way a small business can survive.One of the reasons so many new businesses don’t survive is because new entrepreneurs don’...
MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success
15 Dec 2021
Contributed by Lukas
When you have no reputation, why should anyone trust you?It’s the age-old challenge for a brand-new business. And it’s especially problematic for ...
MBA1939 The Cost of Updating Our Branding & Logo
14 Dec 2021
Contributed by Lukas
Ready to freshen up your company’s look? We just did.Today, we share the process of overhauling our marketing design, from the logo to our color sch...
MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta
13 Dec 2021
Contributed by Lukas
We’ve all heard about the “buyer’s journey.” But what does it really look like?Every once in a while, you read something that sticks with you....
MBA1937 How to Spend More Time On What Matters + Free Ride Friday
10 Dec 2021
Contributed by Lukas
You want to make money. But you can’t make time.If you’re not careful, the million little things that come with running a business can suck your h...
MBA1936 Why We Raised Prices
09 Dec 2021
Contributed by Lukas
Have you raised prices lately?We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNi...
MBA1935 Q&A Wednesday: How do I know if my idea will work?
08 Dec 2021
Contributed by Lukas
It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?”No one has a crystal ball, and no one can say with 100% cert...
MBA1934 Why Playing It Safe Can Be Risky
07 Dec 2021
Contributed by Lukas
Some say “if it ain’t broke, don’t fix it.” But something doesn’t have to be broken to be improved — or left behind.Every time you’re s...
MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model
06 Dec 2021
Contributed by Lukas
You have more control over your mind — and therefore your performance — than you think.If you’re not sure what’s holding you back from certain...
MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday
03 Dec 2021
Contributed by Lukas
The new year can bring more than one kind of hangover.So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry sp...
MBA1931 Why We Launched a Free Plan
02 Dec 2021
Contributed by Lukas
We’re making a huge change to our business — and you’re invited to witness.As many listeners know, we run a SaaS business. Our webinar software ...
MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business?
01 Dec 2021
Contributed by Lukas
Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited.Usually it’s by the hour, or some...
MBA1929 What Does Facebook’s Metaverse Mean For Your Business?
30 Nov 2021
Contributed by Lukas
What is Facebook about to do?Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebr...
MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business
29 Nov 2021
Contributed by Lukas
Your brain is your most important tool. And tools need maintenance.Taking care of your mental and emotional well-being is not indulgence — it’s bu...
MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday
26 Nov 2021
Contributed by Lukas
Need a boost to get through tough times, or just meet a short-term goal?We’ve got you covered.Today, we share 5 specific ways you can inject some bl...
MBA1926 Why We Stopped Doing Black Friday
25 Nov 2021
Contributed by Lukas
Sometimes, you have to go the other way.Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “traditi...
MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in?
24 Nov 2021
Contributed by Lukas
Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone. None o...
MBA1924 Selling Your Product or Service on Groupon
23 Nov 2021
Contributed by Lukas
How do you get on Groupon? More importantly…should you?Groupon has a thriving business with a massive global reach. The only problem for you? Their ...
MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business
22 Nov 2021
Contributed by Lukas
How can you build what you really want to build? Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The...
MBA1922 A Different Way to Charge for Services + Free Ride Friday
19 Nov 2021
Contributed by Lukas
Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited.Usually it’s by the hour, or some...
MBA1921 How to Easily Write a Valuable Blog Post
18 Nov 2021
Contributed by Lukas
Tired of staring at that blank word doc?Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to b...
MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?
17 Nov 2021
Contributed by Lukas
It’s an age-old e-commerce debate: should you offer free shipping?There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so...
MBA1919 What Metrics Should You Track in Your Business?
16 Nov 2021
Contributed by Lukas
Is your business healthy? How do you know?For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless...
MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban
15 Nov 2021
Contributed by Lukas
Why do some entrepreneurs win, while others…just don’t?If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustl...
MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday
12 Nov 2021
Contributed by Lukas
What is your business worst at?No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to addr...
MBA1916 The Great Resignation and What It Means for Your Business
11 Nov 2021
Contributed by Lukas
Workers have more options — which means small businesses have more opportunities.If the COVID-19 pandemic has a silver lining, it’s the “Great R...
MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help?
10 Nov 2021
Contributed by Lukas
Paid advertising can supercharge your growth — or just drain your budget.It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spe...
MBA1914 What Are NFTs?
09 Nov 2021
Contributed by Lukas
You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, beca...
MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business
08 Nov 2021
Contributed by Lukas
She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions. The one and onl...
MBA1912 How to Name a Product + Free Ride Friday
05 Nov 2021
Contributed by Lukas
Marketing starts with a name.Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing pr...
MBA1911 Should You Advertise With Quora?
04 Nov 2021
Contributed by Lukas
Can you find customers on Quora?It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine result...
MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business?
03 Nov 2021
Contributed by Lukas
It’s a $100 MBA Show first — Omar refuses to answer a listener’s question!You read that right. It’s Q&A Wednesday, but our intrepid host has f...
MBA1909 How to Implement Price Anchoring in Your Business
02 Nov 2021
Contributed by Lukas
What’s price anchoring? We’re so glad you asked.You’re probably doing it already — but maybe not as effectively as you could be. It’s an ol...
MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate
01 Nov 2021
Contributed by Lukas
Not in the real estate game? Maybe you should be.Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash ...
MBA1907 Why Most Businesses Fail + Free Ride Friday
29 Oct 2021
Contributed by Lukas
The odds of success are low.It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesse...
MBA1906 How To Scale Your Freelance Business With Zero Cost
28 Oct 2021
Contributed by Lukas
It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing? How do you scale...
MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision?
27 Oct 2021
Contributed by Lukas
Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become.It’s Q&A W...
MBA1904 How to Stop Comparing Yourself To Others
26 Oct 2021
Contributed by Lukas
It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler.Or more accurately, measuring yourself by what you...
MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb
25 Oct 2021
Contributed by Lukas
Sick of online meetings? Who isn’t?Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many ...
MBA1902 Stop Working With Jerks + Free Ride Friday
22 Oct 2021
Contributed by Lukas
In business, you have to be selective.You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on wha...
MBA1901 Running a Business as a Person of Color
21 Oct 2021
Contributed by Lukas
“Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different.But that’s not al...
MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale?
20 Oct 2021
Contributed by Lukas
The first challenge of e-commerce: keeping track of inventory.It can be a nail-biting affair to predict exactly how much product to order or create, w...
MBA1899 Do Company Policies Work?
19 Oct 2021
Contributed by Lukas
Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff?We all know that th...
MBA1898 Must Read: Great by Choice by Jim Collins
18 Oct 2021
Contributed by Lukas
Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navig...
MBA1897 How to Choose The Right Tools + Free Ride Friday
15 Oct 2021
Contributed by Lukas
Which software is best?Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into...
MBA1896 How Often Should You Email Your List?
14 Oct 2021
Contributed by Lukas
One of the biggest reasons for unsubscribes: too many emails.Of course, one of the biggest reasons for slow sales is not enough emails. So how many is...
MBA1895 Q&A Wednesday: How Do I Get On Other Blogs?
13 Oct 2021
Contributed by Lukas
The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your ...
MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned.
12 Oct 2021
Contributed by Lukas
In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online.Sometimes that works...
MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach
11 Oct 2021
Contributed by Lukas
Think of yourself as a coach, and watch your team win.Too many team leaders act as “managers.” But think about how we use that term outside of bus...
MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday
08 Oct 2021
Contributed by Lukas
Apple knows what they’re doing.Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each ye...
MBA1891 Dominate Your Market by Creating a Movement
07 Oct 2021
Contributed by Lukas
Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts. When your business model includes...
MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?
06 Oct 2021
Contributed by Lukas
What’s a symbol worth?When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When...
MBA1889 How Peloton Became a 4 Billion Dollar Company
05 Oct 2021
Contributed by Lukas
Peloton is one of the most successful fitness business models ever. How did they pull it off?Exercise equipment comes and goes. Most of the time, com...
MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email
04 Oct 2021
Contributed by Lukas
Hi [First Name],Do your cold emails…work?Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriti...
MBA1887 Why Time Is On Your Side + Free Ride Friday
01 Oct 2021
Contributed by Lukas
Take a cue from the tortoise. Slow & steady is the way forward.Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race —...
MBA1886 Post-Pandemic Business Opportunities
30 Sep 2021
Contributed by Lukas
As anyone in business can tell you, all tragedies contain opportunities. Today, we discuss how in certain situations, it’s never been easier to sta...
MBA1885 Q&A Wednesday: How often should I publish a blog post?
29 Sep 2021
Contributed by Lukas
Blogging is still one of the most effective (and cost-effective) kinds of content marketing.But does frequency matter? If so, how often should you pos...
MBA1884 How to Collect Customer Feedback
28 Sep 2021
Contributed by Lukas
If you don’t listen to your customers, you’ll lose them.Just as true: if you listen too much to your customers…you’ll lose them.Feedback matte...
MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine
27 Sep 2021
Contributed by Lukas
“Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively.That’s why we...
MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday
24 Sep 2021
Contributed by Lukas
We love teachers.As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business mo...
MBA1881 The #1 Reason Your Business Is Not Growing
23 Sep 2021
Contributed by Lukas
You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck.Surprisingly, it’s oft...
MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going?
22 Sep 2021
Contributed by Lukas
Entrepreneurship isn’t easy. Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you...
MBA1879 4 Ways to Improve Your Cost To Acquire a Customer
21 Sep 2021
Contributed by Lukas
Let’s lower that CAC!Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, adv...
MBA1878 Must Read: The Biggest Bluff by Maria Konnikova
20 Sep 2021
Contributed by Lukas
Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.” This fascinating memoir about a total novic...
MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday
17 Sep 2021
Contributed by Lukas
In business, it’s not the idea that leads to success. It’s the execution.That said, not all ideas are equally viable — which is why it’s impor...
MBA1876 How To Address Poor Performance From a Team Member
16 Sep 2021
Contributed by Lukas
As a business owner, you set the standards.But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s ...
MBA1875 Q&A Wednesday: Who has been your biggest mentor in business?
15 Sep 2021
Contributed by Lukas
We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own.It’s Q&A Wednesday, and one ...
MBA1874 Is Your Business Website Mobile First?
14 Sep 2021
Contributed by Lukas
Most online traffic is on mobile.That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many...
MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand
13 Sep 2021
Contributed by Lukas
It’s about the person, not just the business.After all, your business can change. You can go through endless iterations of what you sell, but the on...
MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday
10 Sep 2021
Contributed by Lukas
Sometimes, life kicks your business in the teeth.We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came t...
MBA1871 How To Know What Really Matters in Your Business
09 Sep 2021
Contributed by Lukas
If you don’t focus on what matters most, what matters least will take up your time.That’s one of the first — and one of the hardest — lessons ...
MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too?
08 Sep 2021
Contributed by Lukas
Your “why” is everything.If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entr...
MBA1869 My Typical Work Week
07 Sep 2021
Contributed by Lukas
Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle. Today, our intrepid host Omar shares his exact wee...
MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything
06 Sep 2021
Contributed by Lukas
One thing successful entrepreneurs have in common? They’re strategists.They don’t just create or execute strategies. They see the entire world thr...
MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday
03 Sep 2021
Contributed by Lukas
Does your content marketing include videos?If not, it’s time to change that!We’re continuing with our deep-dive lesson on creating video marketing...