The Art of Online Business
Episodes
How to Use the 100K Ads & Funnel Framework™️ to Sell Out Your Coaching Program | w/Neill Williams
26 Apr 2023
Contributed by Lukas
If you’re a brand new coach looking for clients or are a more established coach looking for more automated ways to find leads that turn into clients...
I'm Taking a Sabbatical (What, When, Why)
21 Apr 2023
Contributed by Lukas
In this episode of Art of Online Business, I’m getting super vulnerable and peeling back the curtains so you can see what’s going on at the Rick M...
The Invisible Struggle: Navigating Mental Health as an Entrepreneur | w/ Shulamit Ber Levtov
19 Apr 2023
Contributed by Lukas
In this episode of Art of Online Business, I’m talking about an extremely important topic that I feel is underserved and needs to be talked about mo...
ChatGPT Prompting Tips: Navigating Your Way to Better Outcomes
14 Apr 2023
Contributed by Lukas
Let’s talk about how you can get better outcomes with AI. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $1...
Time-Saving Content Creation: How to Use ChatGPT and AI Tools for Faster Production
12 Apr 2023
Contributed by Lukas
Ready to speed up your content creation? In this episode of Art of Online Business, I’m talking about one of my favorite topics right now, ChatGPT....
Ask Rick: As the CEO, Do I Have to Make ALL the Decisions?
07 Apr 2023
Contributed by Lukas
It’s time to talk about decision-making as a CEO. Should you be making all the decisions for your business, or is it time to start sharing that res...
A Bestseller in the Making: Secrets to Publishing Your First Book | w/Jamie Sears
05 Apr 2023
Contributed by Lukas
Have you ever thought about writing a book and maybe even getting it published? Cut your lead gen costs in HALF with my $37 mini-co...
What Would Rick Do?: How Do I Know if the KPIs Are “Reasonable” for My Team?
31 Mar 2023
Contributed by Lukas
Have you ever struggled to set Key Performance Indicators (KPIs) for your team or wondered if your KPIs are reasonable? Cut your le...
Cutting Facebook Ads Costs: How She Dropped Her CPA by 66% in 90 Days | w/Kaity Griffin
29 Mar 2023
Contributed by Lukas
Have you ever wanted to build a waitlist of qualified people who can’t wait to enroll in your offer? Stick around, because you’re going to love th...
When Revenue Goals Turn Toxic
24 Mar 2023
Contributed by Lukas
Let’s talk about revenue goals. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online ...
The Secret to Writing Case Studies That Actually Sell | w/Brittany Herzberg
22 Mar 2023
Contributed by Lukas
Are you utilizing case studies in your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The...
AI: Not Just a "Nice to Have" Anymore
17 Mar 2023
Contributed by Lukas
Are you using AI in your business yet? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of On...
Why a Funnel Isn't Enough: Unlocking What ACTUALLY Sells Out Your Coaching Program | w/Neill Williams
15 Mar 2023
Contributed by Lukas
Is your funnel working for your business? In this episode of Art of Online Business, I’m diving into some of the problems I see people having when i...
Why YouTube is the Ultimate Platform for Finding Paying Clients | w/Karin Carr
10 Mar 2023
Contributed by Lukas
Are you using YouTube to find paying clients? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Ar...
From Zero to $25K/mo: How to Create a Passive Income Stream with Niche Sites | w/Kristin Hanes
08 Mar 2023
Contributed by Lukas
What do you think about passive income? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of O...
Ask Rick: How Do I Verify if My Evergreen Funnel Is Working?
03 Mar 2023
Contributed by Lukas
How do you know if your evergreen funnel is working? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit T...
10 Ways Your Values Can Drive Your Online Business Success
01 Mar 2023
Contributed by Lukas
Let’s talk about business values. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online ...
The Power of CONTEXT In Your Team’s Success
24 Feb 2023
Contributed by Lukas
Let’s talk about context when it comes to your team. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Vis...
The Rise of AI and Its Effect on SEO: What You Need to Know | w/Gert Mellak
22 Feb 2023
Contributed by Lukas
With the explosive growth in popularity of Chat GPT and AI-generated content, one of the things we have been talking about is how it’s going to chan...
How to Get An INSTANT Pulse On Your Team's Workload
17 Feb 2023
Contributed by Lukas
Are you wondering how you can find out how your team is feeling about their workload? Cut your lead gen costs in HALF with my $37...
TikTok (Organic) Marketing: How to Grow Your Business In 2023 | w/Keenya Kelly
15 Feb 2023
Contributed by Lukas
Let’s talk TikTok. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business websit...
How to Jumpstart Your Sales & Marketing in 15 Minutes
10 Feb 2023
Contributed by Lukas
As online business owners, we know how fast things can change. What worked before might not work now, and what’s working now, might not work in the ...
How to Legally Protect Your Membership (and Yourself) with Autumn Witt Boyd and Chanteé Hallett | a Nov 2021 Classic
08 Feb 2023
Contributed by Lukas
Do you know how to legally protect your membership? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit ...
Coaching Call: Should She or Shouldn't She? Crafting a New Launch for Her Membership
03 Feb 2023
Contributed by Lukas
What would you do in your business if you knew you were going to win? If you knew that you can’t lose, how would you do it? Cut...
6 Mind-Blowing AI Tools That Will Save You a TON of Time
01 Feb 2023
Contributed by Lukas
The stuff I’m getting ready to share with you is going to send you down a rabbit hole that will blow your mind. Cut your lead g...
Coaching Call: A HUGE Breakthrough That Changes Everything | w/Laura Peters
27 Jan 2023
Contributed by Lukas
On today’s quick tip episode, I’m sharing a recording of a recent coaching call that I had with one of our Accelerator coaching members. This c...
How to Turn Your Launches From Stressful, Unfocussed Chaos Into Fun and Profitable | w/TaVona Denise
25 Jan 2023
Contributed by Lukas
If you’ve been listening to the show for some time, you probably already know my stance on live launches. I am not generally a fan of only live laun...
Ask Rick: What's My Role As CEO?
20 Jan 2023
Contributed by Lukas
In this quick tip episode of Art of Online Business, I’m doing an “Ask Rick” episode. This is where I answer questions that I get from people th...
How to Write Copy That Sells In 2.5 Hours Flat | w/Kris Jones
18 Jan 2023
Contributed by Lukas
In this episode of Art of Online business, we are talking about a topic that I think we could all use some help with- copywriting. ...
How to Ethically Sell In the DMs (Scripts Included) | w/Kendra Perry
13 Jan 2023
Contributed by Lukas
In this quick tip episode of Art of Online Business, I want to continue our series where I invite one of my Accelerator Coaching members onto the show...
From $0 to $100K in 93 days | w/ Neill Williams
11 Jan 2023
Contributed by Lukas
In this episode of Art of Online Business, I’m sharing an interview that I did on Neill Williams’s podcast. She’s been on my podcast several tim...
Are You Creating Your Business Around Your Life? | a Dec 2021 Classic
06 Jan 2023
Contributed by Lukas
Are you creating your business around your life? Or, are you creating your life around your business? Cut your lead gen costs in HA...
9 Thoughts On What's Ahead for 2023
04 Jan 2023
Contributed by Lukas
Happy New Year! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website f...
My Exact Business Plan for 2023
30 Dec 2022
Contributed by Lukas
Happy New Year! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website f...
My Biggest Lessons and Takeaways of 2022
28 Dec 2022
Contributed by Lukas
How did your business do in 2022? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Bu...
$1M From a $297 Course in Less Than 2 Years | w/Jessica Berk
21 Dec 2022
Contributed by Lukas
Have you ever heard that you can’t create a $1 million business off of a smaller offer? That simply isn’t true and today’s guest is proof of tha...
Pricing, Wealth Building & Your Relationship with Money | a Dec 2021 Classic w/ Jacquette Timmons
16 Dec 2022
Contributed by Lukas
In this episode of Art of Online Business, we are tapping into a classic episode from last year. It’s a conversation that I had with Jacquette Timmo...
KPIs for Your Support Team: Measuring the "Unmeasurable" | w/ Erika Macauley
14 Dec 2022
Contributed by Lukas
One of the biggest shifts I made in my business as a leader and CEO is when I went from being a task assigner to assigning ownership of results. This ...
Behind the Scenes: A Unique Way to Work With Your Customers (And I Love It)
09 Dec 2022
Contributed by Lukas
In 2022, I added a whole new revenue model to my business. I want to share it with you in this episode of Art of Online Business because it might be s...
The Real Cost of Business Burnout, with Jude Charles
07 Dec 2022
Contributed by Lukas
Are you experiencing business burnout? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Busines...
Help! I Need Registrations! (14 Fresh Traffic Ideas)
02 Dec 2022
Contributed by Lukas
As business owners, there will inevitably be a time when something unexpected comes up and we have to figure out a solution. The problem is that when ...
How to Create a Business That Generates Revenue While You Nap, with Seemi Abdullah | an Oct 2021 Classic
30 Nov 2022
Contributed by Lukas
Wouldn’t you like to have a business that generates revenue while you sleep? What about when you’re taking a nap in the middle of the day? That so...
The Missing Piece to Exponential Growth (It's Not What You Think)
25 Nov 2022
Contributed by Lukas
I’m kicking off a new series on the show where I bring on members of my Accelerator coaching program to teach a short lesson on something they are a...
How She Runs a Wedding Membership With Just 3% Churn, with Faye Cornhill
23 Nov 2022
Contributed by Lukas
When I see people that are doing extraordinary things in their business, whether it’s a membership, coaching program, or course, I want to bring the...
5 Subtle Things That Can Dramatically Improve Your Meta Ads
18 Nov 2022
Contributed by Lukas
How are your Facebook ad campaigns going? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Busi...
The Evolution of a Multi-Million Dollar Offer
16 Nov 2022
Contributed by Lukas
How do you know it's time to make a change in your business or your offers? Cut your lead gen costs in HALF with my $37 mini-course–NOW ...
(Best Of!) Pros & Cons of "Black Friday" Promotions
11 Nov 2022
Contributed by Lukas
Are you thinking about running a Black Friday promotion? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art o...
How the "5 Ps of Alignment" Affect the Success of Your Business, with Annemie Tonken
09 Nov 2022
Contributed by Lukas
The word alignment gets thrown around a lot and it can have a lot of different meanings. It’s really near and dear to me personally because I’m al...
3 "Creative" Funnels Working Right Now
04 Nov 2022
Contributed by Lukas
I recently shared a behind-the-scenes look at what happened at our Accelerator retreat. We all went around and shared what was working in our business...
How (and Why) to Choose the Right Coach or Mentor
02 Nov 2022
Contributed by Lukas
When it comes to investing in a coach or a coaching program, I used to get stuck in short-term thinking when I was considering the investment because ...
We're All Just Figuring This Online Business Thing Out
28 Oct 2022
Contributed by Lukas
Normally, this episode would be a quick tip but in this episode of Art of Online Business, I’m doing something a little different. We just finished ...
Creating a Business That Makes Money While Surfing, with Brenton Ford
26 Oct 2022
Contributed by Lukas
It’s Organic October and in this episode of Art of Online Business, I’m sharing a case study with you that I think is going to really inspire you....
(Best Of!) Advanced Evergreen Sales & Marketing Strategies, with John Lint
24 Oct 2022
Contributed by Lukas
Are you interested in learning some advanced evergreen sales and marketing strategies? Cut your lead gen costs in HALF with my $37 mini-cours...
What I'm Doing to INCREASE Email Opt-Outs During Promotions
21 Oct 2022
Contributed by Lukas
Our email list is the only thing that is really ours. Facebook can go away tomorrow. Instagram and TikTok are the same. The only thing we have full co...
How to Use Ethical Affiliate Marketing to Grow Your Revenue
19 Oct 2022
Contributed by Lukas
Are you using affiliate marketing for your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of ...
My Exact Plan for Growing My Account On TikTok
14 Oct 2022
Contributed by Lukas
If you’re anything like me, you’ve been putting off getting on TikTok and growing your brand, community, or your following. I’m here to tell you...
TikTok: How to Make Money and Build Community, with Keenya Kelly
12 Oct 2022
Contributed by Lukas
Raise your hand if you have been ignoring getting your business on TikTok. Cut your lead gen costs in HALF with my $37 mini-course–NOW only...
3 Effective Organic Marketing Ideas You're Probably Overlooking
07 Oct 2022
Contributed by Lukas
Welcome to Organic October! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for...
Intentional Organic Marketing that WORKS, with Hunter Donia
05 Oct 2022
Contributed by Lukas
Wondering what you can be doing in your business to diversify your traffic without doing ads? Cut your lead gen costs in HALF with my $37 mini-...
Why You CAN'T Compare Your 2022 Business to 2020/21
30 Sep 2022
Contributed by Lukas
I'm sharing a cautionary tale in this episode of The Art of Online Business. For many online businesses, 2020 and 2021 were some of the best year...
Behind-the-Scenes of Creating a HUGE New Offer, with Judith Gaton
28 Sep 2022
Contributed by Lukas
In this episode of Art of Online Business, I sat down with one of my Accelerator students, Judith Gaton. She is a returning guest on the show, and thi...
11 Simple YouTube Video Tools/Equipment for Beginners
23 Sep 2022
Contributed by Lukas
In the last few episodes, I have been talking all about YouTube and why you should seriously consider adding it as an additional marketing channel for...
2 Things You Must Focus On To Grow Your YouTube Channel Quickly, with Pat Flynn (Part II)
21 Sep 2022
Contributed by Lukas
On this episode of Art of Online Business, we are back for part two of my conversation with my good friend, Pat Flynn. We are chatting about YouTube a...
Don't Make THIS Same Business Mistake I Did
16 Sep 2022
Contributed by Lukas
In this quick tip episode, I am sharing a huge missed opportunity that I experienced, and I am sharing it because I don’t want you to make the same ...
If I Were Starting a YouTube Channel Today, with Pat Flynn (Part I)
14 Sep 2022
Contributed by Lukas
In this episode, we are talking about one of my favorite things: YouTube. I sat down with one of my very close friends Pat Flynn to dive into this top...
How I Created Millions of Ad Impressions in 5 Minutes
09 Sep 2022
Contributed by Lukas
This episode is for all of you podcasters or people thinking about starting a podcast! I’m sharing the concept of dynamic content and why it’s ess...
4 Mistakes Coaches Make That Build Useless Email Lists, with Neill Williams
07 Sep 2022
Contributed by Lukas
Today on Art of Online Business, I sat down with a recurring guest, Neill Williams, to talk about the four mistakes that we see coaches making when it...
How I View My Business Expenses (and How My Mindset Has Evolved)
02 Sep 2022
Contributed by Lukas
With all of the economic uncertainty going on right now, I have focused the last several episodes on money and finances in business. I continue to get...
How to Ensure Your Business is Financially Stable, with Emily Sandberg
31 Aug 2022
Contributed by Lukas
Let’s talk about money. In the past several episodes, we have been talking about financial topics and this one will be following the same theme. Wi...
How to Use IG DMs to Get Guest Podcasting Gigs
26 Aug 2022
Contributed by Lukas
Getting on other people's podcasts is a great way to grow your audience and business. It can exponentially increase your reach if done correctly....
How to Write Emails People WANT to Read (and That Make You Money) with Bobby Klinck
24 Aug 2022
Contributed by Lukas
Email marketing is an incredibly important part of business, especially if you want to grow and scale. As essential as this aspect of business is, not...
How to Add Recurring Revenue Without Ad Spend
19 Aug 2022
Contributed by Lukas
What would your business look like if things were easy?The path to success in your business isn’t always the easiest. While it’s true that it may ...
8 Ways To Increase Profit In Your Online Business
17 Aug 2022
Contributed by Lukas
Are you creating enough profit in your business? I get questions all the time about how to increase profit in your business. Even established online ...
Why I Shut Down a $750K Revenue Stream
12 Aug 2022
Contributed by Lukas
Is your business aligned with your goals and vision for your life? The word alignment gets thrown around a lot and it has a lot of different meanings....
Can a $600K Business Really Be As Simple As This? with Judy Woods
10 Aug 2022
Contributed by Lukas
There’s a lot of information and tips on how to have a successful business. We explore many of those topics on this show. However, it doesn’t have...
How to Get More People to Consume Your Content (and Increase Accessibility)
05 Aug 2022
Contributed by Lukas
As business owners, it can be easy to lose sight of the most common things. This means we could be missing something important for our businesses that...
How To Survive Economic Uncertainty: Financial Tips For a Down Economy with Mel Abraham
03 Aug 2022
Contributed by Lukas
There’s a lot of economic uncertainty right now, and finding out the facts can be confusing. Are we in a recession? Are we not? You’re going to ge...
How to Create KPIs for Your VA
29 Jul 2022
Contributed by Lukas
Are you using KPIs for your team? This is something that is talked about a lot in business, but I will admit that it’s not something that I have bee...
How Online Businesses Can Win During a Recession, with Jacquette Timmons
27 Jul 2022
Contributed by Lukas
There’s a lot of talk about a recession and the economy lately, and I have seen a number of posts online about recession-proofing your business. ...
You DON'T Need Social Media to Grow Your Business
22 Jul 2022
Contributed by Lukas
Are you using social media in your business? In today’s quick tip episode of the Art of Online Business, I’m explaining why you do not need socia...
How Listening to Your Body Can Actually Help You Scale Your Business, with Susi Hately
20 Jul 2022
Contributed by Lukas
Many business owners struggle with chronic pain, whether it be physically or emotionally, and other things like anxiety and depression which can no do...
The Most Effective Facebook Ads Strategy Today?
15 Jul 2022
Contributed by Lukas
In this episode of Art of Online Business, I am digging into creating leverage in your business, and I am doing this in the context of what I believe ...
Advanced Evergreen Sales & Marketing Strategies, with John Lint
13 Jul 2022
Contributed by Lukas
Are you interested in learning some advanced evergreen sales and marketing strategies? Cut your lead gen costs in HALF with my $37 mini-cours...
The Most Important Growth “Strategy” Nobody is Talking About
08 Jul 2022
Contributed by Lukas
The growth strategy we are talking about in this episode is what I like to call “CEO time”. It’s all about taking time away from the nitty-gritt...
How to Create a Pre-Launch Strategy That Sells Out Your Offer, with Brenna McGowan
06 Jul 2022
Contributed by Lukas
Have you ever wanted to create an atmosphere in your business where potential customers want your offer before it’s even available to buy? ...
3 Words Every CEO Needs to Know
01 Jul 2022
Contributed by Lukas
As CEOs, we often have to make tough decisions regarding people on our team. One of the hardest things is making the decision to part ways with someon...
Case Study: How Laura Peters Is Working WAY Less While Making More
29 Jun 2022
Contributed by Lukas
Do you ever feel like you are working too much in your business? As business owners, many of us find that we are working way more hours than we would...
Have You Broken Your Business Lately? (You Should…)
24 Jun 2022
Contributed by Lukas
Have you broken your business lately? You really should. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art...
How to Create More Time Freedom In Your Business with Ashley Gartland
22 Jun 2022
Contributed by Lukas
As business owners, we should be building our businesses around our life, not the other way around, but perfectionism can make that hard. Many of us e...
3 Tips for Increasing Evergreen Webinar Sales
17 Jun 2022
Contributed by Lukas
Evergreen is a big topic for many business owners. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of On...
How to Create Sustainable Visibility In Your Business with Mai-kee Tsang
15 Jun 2022
Contributed by Lukas
Let’s turn the conversation about getting visibility for your business on its head. Cut your lead gen costs in HALF with my $37 mini-course...
How to Increase Sales of Your Main Offer
10 Jun 2022
Contributed by Lukas
How simple is your business? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website ...
4 Pillars of Wealth Building for Online Entrepreneurs, with Salena Kulkarni
08 Jun 2022
Contributed by Lukas
Do you prioritize building long-term wealth? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online B...
Coaching Session: What's the "Cost" of Achieving Your Business Goals?
03 Jun 2022
Contributed by Lukas
In the first four years of my online business, we were able to hit seven figures. I don’t say that to brag, but as more of a cautionary tale. I real...
Simple High Converting, High Ticket Sales Funnels with Neill Williams
01 Jun 2022
Contributed by Lukas
Have you ever felt frustrated trying to figure out how to create a funnel that actually converts? Cut your lead gen costs in HALF with my $37...
A Masterclass in Storytelling to Make More Sales, with Jude Charles (Part II)
27 May 2022
Contributed by Lukas
In the last episode of The Art of Online Business, I talked with Jude Charles all about using storytelling to stand out in the crowd. Cut you...
Standing Out from the Crowd Through Storytelling, with Jude Charles (Part I)
25 May 2022
Contributed by Lukas
Do you ever feel like your business gets lost in the crowd? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The ...
A Simple (Yet Often Overlooked) Way to Grow Your Email List
20 May 2022
Contributed by Lukas
Are you looking for a simple and effective way to grow your email list? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $1...
6 Lessons I’ve Learned After 600 Episodes
18 May 2022
Contributed by Lukas
We have done it! We have reached 600 episodes of the podcast. It’s mind-blowing that this podcast has come so far. Cut your lead gen costs ...
Is Your Team Creating the Results You Want? If Not, Do This...
13 May 2022
Contributed by Lukas
If you have a team, you will inevitably experience frustration with them. Cut your lead gen costs in HALF with my $37 mini-course–NOW only ...