Most podcasts fail—and it’s not because the host isn’t talented. In this episode of Art of the Brand, we break down why podcast monetization is a myth for most creators, why ROI thinking is killing your brand, and the real reason longform content still matters in 2025.You’ll learn:The hidden data on who actually makes money from podcastsHow to build a brand platform instead of chasing ad revenueWhy your opinions matter more than trying to please everyoneThe top content mistake that’s costing women influence and growthWhy controversy isn’t the enemy—it’s the strategyThis is the no-BS roadmap to using podcasting (or any longform content) to grow your influence, not just your downloads.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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