Show notes
Welcome the Driven Female Entrepreneurs Podcast! The weekly show that helps you dream bigger and achieve more in your business, by learning what works from successful female entrepreneurs. In this episode In this episode of the Driven Female Entrepreneur Podcast, I talk all things Podcasts with Kelly Smith, the host of The Podcast Launchpad, a co-host of the Geek Girl Soup Podcast, and the founder of the Women Podcasters Academy. Kelly's entrepreneurial career has been a spiral; she has worked as a website designer, a copywriter, and a graphic artist. But in 2000, when she was out of work, her business school marketing professor recommended her to a company looking for a marketing consultant, and later decided to try something new and became a life coach. Eventually, clients and coworkers would subsequently ask her for suggestions for training on how to make podcasts (having 11 years of podcasting experience). She identified a gap in the market and started her own course, community, and coaching business for podcasters. Today, Kelly supports female business owners in starting podcasts and using the medium to increase their credibility, grow their following, and attract more customers. Ultimately helping them blaze their own trail. Don't miss this episode as Kelly shares her journey and discusses how to create a successful podcast that helps grow your business. "80% of podcast listeners finish 80% or more of each podcast episode. In contrast, people spend seconds scanning a blog." - Kelly Smith Highlights In this value-packed episode you'll learn: The importance of trying things out to see what works. How your failures can help your business growth. Why it's crucial to just pick one or two marketing tools when starting out your business. The difference between podcasting and blogging. The advantages of podcasting and how to add it in your marketing strategy. Where to start when considering a podcast. "Questions on social media are extremely powerful, they engage people right away. So asking a question is a highly effective technique for promoting your podcast episodes." - Kelly Smith About Kelly Kelly Smith is the host of The Podcast Launchpad, a co-host of the Geek Girl Soup Podcast, and the founder of the Women Podcasters Academy. She is the author of the Amazon bestseller The Podcast Launch Playbook. With more than 20 years of experience in marketing, Kelly helps women entrepreneurs build their online presence and authority through podcasting. You can find Kelly at angelakellysmith.com. Connect with Kelly Website Instagram Linkedin Twitter Join the Driven Female Entrepreneur Community Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs. You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond! The Driven Female Entrepreneurs Club About Your Host, Melitta Campbell Since 1997, Melitta has been using her ability to spot gaps between a company's goals and its strategy and positioning to help businesses become profitable and achieve growth - in as little as three months. By combining the insights gained from working directly with senior leaders for more than 20 years, her unique blend of art-school and business-school training, and her restless curiosity, Melitta has helped her clients identify new opportunities and develop creative solutions that add value in profitable and purposeful ways, that are straight-forward to implement and result in a clear competitive edge. After witnessing too many talented and passionate women fall short of their vision to make a profit and a difference, more recently, Melitta has brought her business, leadership and marketing expertise together with her personal experiences, to become a trusted advisor and coach for female-led businesses. Book your Free Business Clarity Call: www.melittacampbell.com Get More Clients with your FREE Listener Gift The number one question I'm asked is: How can I get more clients? To help you market your business and attract more of your ideal clients, download your free eBook today: Download your FREE Gift: 100 Ways to Market your Business for Free!