Show notes
Welcome the Driven Female Entrepreneurs Podcast! The weekly show that helps you dream bigger and achieve more in your business, by learning what works from successful female entrepreneurs. In this episode Next month, to celebrate 15 years in business, I'm planning something special for you – The Dream Clients Summit. It follows the ethos and structure behind my Dream Clients Blueprint, which I developed and have been using to guide female entrepreneurs to greater confidence, income and impact for the last five years. So today, I want to take you behind the scenes of the Dream Clients Blueprint system, how I discovered the three biggest things holding women back from the business success they seek and, of course, how to overcome these by creating your own blueprint to success. I've discovered these issues – and the solution to them – by speaking with hundreds of women about their business, and making a whole heap of mistakes in my first business that pushed me to the brink of burn out. Here's what I've learned that can help you create your dream business, and work with more of your dream clients: "When I looked into why smart women were struggling to succeed in their own business, I discovered just 3 core issues holding them back. This led me to create a simple way forward that's ready to help hundreds of women: The Dream Clients Blueprint." -Melitta Campbell Highlights In this value-packed episode you'll learn: What factors pushed me towards burnout and how to avoid these mistakes The truth of why smart women often fail when running their own business Why attracting the right clients, not just people who pay, is crucial How to overcome the most common challenges facing small business owners Why a perfect marketing plan isn't enough, and what you need to add to this to attract your dream clients How Clarity, Profit and Balance work together to give the lifestyle you seek How to weave your True Value through each aspect of your business "If you fail to communicate your true value, you end up discounting your prices and attracting the wrong clients. Then the real problems begin!" -Melitta Campbell About Melitta Melitta Campbell is an award-winning business coach who is passionate about helping women confidently Build, Grow and Scale a profitable business that allows them to do work that they love, create the balanced lifestyle they desire, and feel proud of the difference they are making. Her expertise comes from 25+ years of experience in communication, marketing and leadership, including more than a decade of running her own businesses. This allows her to coach her clients on the inner-game of success as much as the practicalities of starting and running a thriving business. Melitta is also the best-selling author of A Shy Girl's guide to Networking, international speaker, and host of the Driven Female Entrepreneur podcast. In 2021, LinkedIn named Melitta as one of the top Sales Influencers to follow and one of their top 14 most authentic contributors. At AIs 'Influential Business Woman Awards 2021', Melitta was awarded: Most Influential Female Business Coach (Europe) And she was recently named as one of the top Female Business Coaches in the World by Cade Hildreth: https://cadehildreth.com/female-busin... Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband and two daughters. Connect with Melitta Website Facebook Linkedin Twitter Join the Driven Female Entrepreneur Community Come and join like-minded women in the FREE online community for Driven Female Entrepreneurs. You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond! The Driven Female Entrepreneurs Club About Your Host, Melitta Campbell Since 1997, Melitta has been using her ability to spot gaps between a company's goals and its strategy and positioning to help businesses become profitable and achieve growth - in as little as three months. By combining the insights gained from working directly with senior leaders for more than 20 years, her unique blend of art-school and business-school training, and her restless curiosity, Melitta has helped her clients identify new opportunities and develop creative solutions that add value in profitable and purposeful ways, that are straight-forward to implement and result in a clear competitive edge. After witnessing too many talented and passionate women fall short of their vision to make a profit and a difference, more recently, Melitta has brought her business, leadership and marketing expertise together with her personal experiences, to become a trusted advisor and coach for female-led businesses. Book your Free Business Clarity Call: www.melittacampbell.com Get More Clients with your FREE Listener Gift The number one question I'm asked is: How can I get more clients? To help you market your business and attract more of your ideal clients, download your free eBook today: Download your FREE Gift: 100 Ways to Market your Business for Free!