Chapter 1: Why do Bryan and Krissy consider themselves boomers?
Well, look, can we go in there in case they've got something Disney? It's a chemist. Yeah, but they might have some Winnie the Pooh panty pants. Come on. Why do I like Disney so much? Probably because I'm quite sick. On this episode of the Commercial Break.
We're really going full boomer on this episode. Yeah, I think we've been going full boomer for a long time. We need to put the weather in there somewhere first. Weather to grocery stores. But everybody has to go to a grocery store. No medical things. Coming up next. Coming up next.
Chapter 2: What are the challenges of having too many ads in a podcast?
Check your prostate and look out for premenopause. Vasectomy. Vasectomy, weather, Kroger. It's all here for you if you're 55 and over. Don't worry about it.
The next episode of The Commercial Break starts now. Back to the commercial break. I'm Brian Green. This is the beanie to my baby Kristen Joy. Best to you, Kristen. Best to you, Brian.
And best to you out there in the podcast universe. Chrissy and I were just thinking about all the ways we could ever make money on this show, potentially, if we ever actually put in any work and effort into this show. And one of the things we were talking about is like, what if we sent out an ad-free version of the show that people could listen to if they wanted to?
And then we thought, eh, you know, who's going to pay for it?
Chapter 3: What does the 'summer of love' mean in this context?
Like, you know, so many people have subscriptions to everything in the world. Would they really pay for a subscription-free version of this fucking podcast? I mean, there's a lot of shows, you know, Conan, Smartless, you know, Joe Rogan you had to pay for on Spotify at one point. Like, there's a lot of people. And True Crime, if you want to know what happens all at once.
NPR, if you're actually interested in facts and figures. You know, shit like that. I don't know. Something, you know, ABC News. I'm not sure, but whatever. And so, you know, like most ideas, they come and then they go very quickly because we think... because we don't think very highly of ourselves.
And then, so we were just talking about advertisements in the show and, you know, you may have noticed or you may not have noticed because you're probably gone from the show. Right. We ran you off last summer when we decided to put 20 ads into that show.
Chapter 4: Which grocery store do Bryan and Krissy prefer and why?
I don't know what I was thinking. Money, money, money, money, money, money, money, money, money, money, money, money, money.
I didn't even realize this. I told Brian I was listening to his show the other day and they had like, you know, five ads in one break. And I thought, okay, that's a lot. That's a much. Yeah, I can do three. But... But 25 ads in a show is probably not best practice. But there really isn't a lot of data on best practices around ads. Some audiences are more tolerant than others. But I have to agree.
I do, I guess, you know, I bow to the point that maybe at one point we were putting too many ads in the show. Because we were on a new network now. Yeah, we're on a new network.
Chapter 5: What dental issues are discussed in the episode?
And they were like, ah! And Odyssey came to us and was like, some of those, like, waiting through 26 minutes of ads, four minutes after the show starts, probably not best practice. God, was this back still when you were doing that long intro, too? Yes. I mean, it was amazing. It's amazing.
well it's amazing we have any listeners now i mean for god's sakes we did a six and a half minute intro to the show to follow directly by a six ad break we go another three minutes another four ads another seven minutes another five ads i mean it was stupid you know listen i i don't know what i was thinking i guess i wasn't thinking you were thinking about spain for a month well i got to spain for a month
And I wish I could take it all back now. I'd be like, Spain for a long weekend, huh? What do you think? Have all your family members gather at the airport. We'll fly in on Ryanair and we'll fly out. We'll have dinner at the airport cafe and we'll fly out. What do you think? How does that hit you?
Chapter 6: What are the dangers of botched cosmetic procedures?
Because it hits me right in the pocketbook. I might actually have some money left. Yeah. The summer. Yeah. You know, whatever. Anyway. Summer of love. It was the summer of love. And then the summer and then the winter of our discontent.
The very big winter of our discontent.
High highs, low lows. Man, did we. I don't want to get into the details, but man, did we have a lot of. We had to get over a lot of things in the winter.
Chapter 7: How does Bryan's experience with a root canal illustrate dental challenges?
We followed it off into the spring, probably into the summer. So, you know. It is what it is. It is what it is. You live, you learn, you make mistakes. You do. You say, hey, you know, maybe I shouldn't have done business with those people. I'm sorry. Maybe those people didn't do so great for you. They weren't the right people to do business with. But, you know. Onward and upward.
Onward and onward. But I do like the balanced approach now to the advertisements. I think two is probably much better.
Chapter 8: What humorous conclusions do Bryan and Krissy draw about their experiences?
There's two ads in each break. And then sometimes there's a third, but it's like a promo. It's a promo, right? For another podcast that we enjoy. Yeah. that we want people to hear about. So, um, and that runs only on occasion. Like it doesn't run every single download, but it runs on occasion.
So technically, theoretically, you should only hear about four minutes of ads for about an hour to an hour and 15 minutes worth of content, which I think is, is reasonable, right? Yeah. You get the little pre-rolls, you know, I used to, I haven't listened to Joe Rogan's, uh, podcast, uh,
previous to Spotify I wasn't consuming his audio version but I do remember listening to an episode like one time listening to episode we first got into podcasting because I was like okay if he's the biggest and the best let's see what he's got going on and then maybe we can take some ideas from there I decided not to take any ideas from him but you know I like Joe I think he's fine I think he's great for the business and um seems like a really pleasant human being in general but
I listened to one of his episodes previous to the Spotify deal, and he had a shit ton of ads before the show would start. He would have like four, five, six minutes of ads right at the beginning of the show. Now, granted, Joe does a four-hour show however many times a week. He has so much more content than we do. He's also so much better at doing this than we are. And paid so much more.
And paid so much more than we are. But he deserves it. He's got like a, you know, whatever, 38 million human beings that listen to him every month. He's swinging a big stick. So I was listening to it. And so I guess that's where kind of I thought, well, is it inappropriate? What is the right balance? What is the right mix? So you're like, Joe's doing it. Joe's got six.
Well, the difference between Joe and the commercial break is people actually wanted to be on his show. We just had random ads running through our show. They requested. California Highway Patrol. California Highway Patrol and Kroger. Thanksgiving ads. All through Christmas. All through the summer. Thanksgiving ads. Get your turkey at Kroger. I love Kroger, by the way. Love shopping at a Kroger.
I love shopping. You know what? This is a good point. Let's get off the podcast in the weeds bullshit. But I just want to say this. But then I know some shows that like have a strict one ad per break. But then they'll put in like five or six breaks in the course of an hour. So they chop it up much more. I prefer to have two breaks in the content.
Like there's a couple ads before the show, two breaks in the content, two or three minutes of ads. I think that's a good balance. I agree, because, yeah, I don't like it when I'm listening to something and it splits it up too much. It gets chopped up. Yeah, there's one show. I'm like, an ad again? I know. I'm not going to name the show.
But hour and a half average content, five to seven individual breaks of one or two ads per break. I mean, it is ridiculous. And on top of that, they promote their own, like, coaching and, you know, seminars and well-being camps and all this other stuff. It is insane. It's basically an hour and a half of content. where 42 minutes of it is commercials. It's crazy. And that I know better than to do.
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