Want to scale your business? Click here.Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition Mentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap
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Infinite banking, insurance, you have 29 agents, and you're needing to decide whether you need to be the face and get customers to feed your agents, or you should go all in on getting more agents and teaching them how to do lead gen. Yes. Cool. Yeah, so do the second one.
Do the second one.
Yeah, it's significantly higher leverage. So think about this as, what problem do you want to solve? So either you say, I want to become a,
Like, you want to keep growing your brand top of funnel so that you just have more and more people who are interested in infant banking, and then you have all these agents that you pass it off to so that they can, you know, basically transact and own the relationship. So that's like option one. That is, I would say, the lower risk path because you're already doing that today.
And so how many, is it on Instagram that you do your stuff?
Yeah, all on Meta and YouTube. Okay. What's your followership? from that? 15,000 subscribers on YouTube and 12,000 followers on Instagram and 6,000 on Facebook.
Yeah, and what percentage of the leads come from that stuff versus whatever you do in person?
15% come from online and... Okay, where's the rest come from? The rest of it comes from referrals and networking and... Dude, get agents. I don't even know what we're talking about. For sure get agents. Go get agents.
Yeah, I thought it was like 60, 70% of the business was coming from...
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