Kate Abt: When Your Signature Style Trends Episode Details In an industry where your look literally defines your brand, the pressure to find your signature style can be overwhelming. Defining your look in spite of trends can be critical to the success of your studio and crucial to attracting your ideal clients. So what happens when your look starts trending? Can you still stand out in a sea of lookalikes? Today’s guest is helping us navigate all of those questions and more. Kate Abt of Kate Abt Design opened her studio over a decade ago and immediately established her iconic aesthetic–timeless, collected, and livable. With her English roots and California influences, she’s found the beautiful balance between classic and effortless interiors, despite the ebbs and flows of design trends. In this episode, Kate and I discuss: How to identify your signature style How interior design trends evolve over time Which elements in a design are important to remain timeless How to combat the pressure to follow trending styles Finding the balance between fresh design and trending design Tips for attracting your ideal clients And more! Mentioned in This Episode:The Expert Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website. You can follow along with Kate on Instagram, Pinterest, and discover more of her work on her website. SHOW NOTES The Interior Collective: Website IDCO Studio: Website

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