The PRovoke Media Podcast

Lenovo‘s Genevieve Hilton

09 Oct 2021

Contributed by Lukas

Lenovo Asia-Pacific communications head Genevieve Hilton joins the PRovoke Media podcast to discuss how the in-house communications role is changing. ...

Healthy Bites: The Future of Digital Health With Dan Carter

29 Sep 2021

Contributed by Lukas

We've partnered with Real Chemistry— formerly W2O — on a new series Healthy Bites. In each episode, we will have a quick chat with a healthcare ex...

‘Back To Office‘ Plans Impact Diversity Initiatives

21 Sep 2021

Contributed by Lukas

The research is clear: flexibility now ranks second only to compensation on what employees care about — and it hits even harder with diverse employe...

Healthy Bites: Data-Driven Communications With Emily Poe

15 Sep 2021

Contributed by Lukas

We've partnered with Real Chemistry— formerly W2O — on a new series Healthy Bites. In each episode, we will have a quick chat with a healthcare ex...

Asian PR‘s creative evolution, with Ogilvy‘s Emily Poon

13 Sep 2021

Contributed by Lukas

Ahead of PRovoke Media's Asia-Pacific Summit, Ogilvy PR Asia president Emily Poon joins the podcast to explore how creativity is evolving the region. ...

A Conversation With P&G On The Role And Risks Of Creativity

09 Sep 2021

Contributed by Lukas

Relationships are tricky, and those between brands and consumers are no exception. In this conversation, Diana Marszalek speaks with P&G Ventures comm...

‘Relaunch Hong Kong‘ rumbles on

09 Sep 2021

Contributed by Lukas

Maja Pawinska Sims joins Arun Sudhaman on the PRovoke podcast to discuss the latest developments in Hong Kong's interminable PR saga, following the ne...

5 Reasons PR Should Be Involved In Lead Generation

07 Sep 2021

Contributed by Lukas

Over many years of judging PR campaign awards, the metric that seems to resonate most strongly with judges is: did this campaign impact the business p...

A Conversation With CeraVe On Influencers, Transparency & Purpose

17 Aug 2021

Contributed by Lukas

Even before the pandemic, skincare was booming — and rather than taking a hit when the world moved online, its demand accelerated as people sought t...

Why It's Time For All PR Firms To Embrace Remote Work

03 Aug 2021

Contributed by Lukas

In this episode of the PRovoke Media podcast, Aarti Shah talks Beth Haiken, EVP at Method Communications, about the firm's journey from being an offic...

The challenges of higher education communications

28 Jul 2021

Contributed by Lukas

After working for the likes of Activision and Amazon, UCLA’s Mary Osako became her alma mater’s first vice chancellor of communications in Septemb...

The evolution of public health communications

26 Jul 2021

Contributed by Lukas

Maryellen Royle is partner and global head of operations of Evoke Kyne, PRovoke Media’s 2021 healthcare PR agency of the year. In this podcast, she ...

How Covid changed the creative process

19 Jul 2021

Contributed by Lukas

As Shutterstock’s head of creative, Flo Lau oversees creative output for the global provider of stock photography, stock footage, and stock music. I...

The Role Of Communications In Techlash

16 Jul 2021

Contributed by Lukas

This episode of the PRovoke Media podcast looks at the complex interplay between the tech companies/PR teams and the media, including the emergence of...

The New Media Ecosystem: 'The Biggest Media Shift Since The Printing Press'

15 Jul 2021

Contributed by Lukas

If the media always seems to be in crisis, it’s because, well, it is. As the number of global crises mount, quality journalism continues to be threa...

The Future Of Health: 'Our Storytelling Creates A Bridge Of Empathy'

12 Jul 2021

Contributed by Lukas

There’s been an explosion of interest in women’s health recently. The category, deemed ‘femtech’ by some, is currently a $700m market that’...

Being Human In A Tech-Enabled World: Creativity

07 Jul 2021

Contributed by Lukas

Being Human in a Tech-Enabled World is a four-part video series from PRovoke Media in partnership with AxiCom. In this series, PRovoke and AxiCom invi...

BrandZ: Kantar's research into the world’s most valuable brands

02 Jul 2021

Contributed by Lukas

Martin Guerrieria, global director of Kantar’s annual BrandZ research into the world’s top 100 most valuable brands, talks to PRovoke Media’s EM...

Creativity in PR 2021

30 Jun 2021

Contributed by Lukas

The PRovoke Media podcast turns its attention to the 2021 Creativity in PR study, examining how the PR industry has risen to the unique creative chall...

The impact of fintech with Dan Simon

28 Jun 2021

Contributed by Lukas

In his book The Money Hackers, Dan Simon – the CEO of financial communications specialist Vested – delves deep into fintech, from the start of the...

Margot Edelman On The Family Business and Silicon Valley

25 Jun 2021

Contributed by Lukas

In this episode of the PRovoke Media podcast, Aarti Shah talks to Margot Edelman, GM of Edelman's Bay Area hub, about growing up in the PR's most famo...

Karen Kahn, Maureen Lippe On The New Reality of Recruitment

15 Jun 2021

Contributed by Lukas

This episode features Karen Kahn, head of corporate affairs & chief communications officer at HP, and Maureen Lippe, founder & chair, of Lippe Taylor....

What Happens When Journalists Become PR Professionals?

10 Jun 2021

Contributed by Lukas

In this episode of the PRovoke Media podcast, Aarti Shah talks to Dylan Tweney and Kathleen Gratehouse about ways the PR industry has evolved how it b...

Modern Brand Belief: Data-Informed Innovation With GSK & Imre

07 Jun 2021

Contributed by Lukas

In the first episode of our new series on Modern Brand Belief, in partnership with imre, we explore data-informed innovation with Lindsay McGettig...

H&S CEO Elizabeth Harrison On Ageism

01 Jun 2021

Contributed by Lukas

The PR industry — in particular the agency side of the business — has long faced issues related to ageism. And as many aspects of diversity & incl...

#MentalHealth4All + American Foundation for Suicide Prevention

27 May 2021

Contributed by Lukas

This episode kicks-off a series with Allison+Partners, License to Accelerate: Perspectives on the Future of Health. With May being Mental Health Aware...

Mental Health For Marginalized Groups

20 May 2021

Contributed by Lukas

In this episode, we invite back to the show Sabrina Lynch, SVP at Taylor, to reflect on how the past year has impacted PR professionals of color. The ...

Global Rankings: Understanding PR industry resilience amid Covid-19

18 May 2021

Contributed by Lukas

Paul Holmes joins the podcast to discuss PRovoke Media's Global Rankings analysis, which revealed that the PR industry only declined 4% during 2020. I...

Leslie Campisi On Basecamp, Work Culture & Wellness

11 May 2021

Contributed by Lukas

In this episode of the PRovoke Media podcast, we talk to Leslie Campisi, who has spent  more than two decades in PR and marketing, and also recently...

A Conversation With Vice CMO Nadja Bellan-White

06 May 2021

Contributed by Lukas

In this conversation, Vice CMO Nadja Bellan-White joins Paul Holmes and Jennifer Risi, the Sway Effect’s founder & president, in a discussion on how...

Gavin Devine on lobbying & the Super League

28 Apr 2021

Contributed by Lukas

Gavin Devine, former chief executive of MHP, founder of public affairs boutique Park Street Partners and PRCA board member, joins Maja Pawinska Sims o...

The Value Of PR Agencies Owning Distribution Channels

27 Apr 2021

Contributed by Lukas

Ben Kaplan is CEO of Top Worldwide and the man behind Nationalday.com, the authority on national days dedicated to people, places and things. He joins...

Manifest On Busting Taboos Through Creativity

25 Apr 2021

Contributed by Lukas

Manifest's creative director Chomoi Picho-Owiny and consumer campaign director Emma Corbett joins Maja Pawinska Sims on the PRovoke podcast to talk ab...

Creating a Movement with Caulipower Founder Gail Becker

22 Apr 2021

Contributed by Lukas

Creating a Movement is a new series on health and wellness, in partnership with the Bulleit Group. The first episode features Gail Becker, who is ...

Growing a PR business by working for the Feds

07 Apr 2021

Contributed by Lukas

Mike Kapetanovic, Growthlab’s founder and lead strategist, joins Diana Marszalek on the PRovoke podcast to share his insights into federal opportuni...

Piabo's Tilo Bonow on making the most of Clubhouse

06 Apr 2021

Contributed by Lukas

Tilo Bonow is the founder of Berlin-based agency Piabo, which specialises in supporting challenger technology and digital brands, from investors to te...

Combining Social & Media Strategy: Twitter's Role In The New Ecosystem

01 Apr 2021

Contributed by Lukas

In this episode of Combining Social and Media Strategy, we speak to Brandon Borrman, VP global communications at Twitter and NewsWhip CEO Paul Quigley...

A Conversation on Diversity & Tech PR

29 Mar 2021

Contributed by Lukas

In this candid conversation about race in the workplace, Aarti Shah talks to Silicon Valley-based Syreeta Mussante, EVP of technology at Praytell, abo...

Crisis proofing your business

25 Mar 2021

Contributed by Lukas

Crisis management consultant Jonathan Hemus joins the PRovoke podcast to discuss his new book 'Crisis Proof', which examines how organizations can res...

Being Human in a Tech-Enabled World: The Workplace

22 Mar 2021

Contributed by Lukas

Being Human in a Tech-Enabled World is a new four-part video series from PRovoke Media in partnership with AxiCom. In this series, PRovoke and AxiCom ...

The Complexity Of Transforming Iconic Brands

15 Mar 2021

Contributed by Lukas

General Mills’ chief communications officer Jano Cabrera is charged with bringing the 154-year-old food company and its classic brands — from Gold...

PRovokeNA Recap With W2O Group's Aaron Strout

09 Mar 2021

Contributed by Lukas

In this episode, Aarti Shah and the W2O Group's Aaron Strout reflect on key takeaways from #PRovokeNA, which took place virtually on February 24. Amon...

State of the Asia-Pacific PR industry, with Emma Dale

08 Mar 2021

Contributed by Lukas

Prospect Resourcing co-founder Emma Dale joins the PRovoke podcast to discuss the 2021 State of the Industry Report. Produced by Prospect and PublicAf...

A public relations textbook for a new era

04 Mar 2021

Contributed by Lukas

The first edition of "Exploring Public Relations and Managing Communication", the textbook used in teaching PR across UK universities, was published i...

Misinformation Battlefields with WHO and NewsWhip

03 Mar 2021

Contributed by Lukas

This conversation features AbdelHalim AbdAllah, crisis communications officer for the African Region at the World Health Organization, and NewsWhip CE...

Nepean's Gavin Davis on "corporate body language" and ESG

02 Mar 2021

Contributed by Lukas

Former Sky corporate comms director and Bell Pottinger partner Gavin Davis set up reputation and communications agency Nepean in 2019. He joins EMEA e...

Mastercard's Raja Rajamannar

01 Mar 2021

Contributed by Lukas

Raja Rajamannar is chief marketing & communications officer for Mastercard, and president of the company’s healthcare business. He joins PRovoke edi...

Vaccine Confidence with Novavax's Silvia Taylor and Crisp's Adam Hildreth

26 Feb 2021

Contributed by Lukas

In this episode, Paul Holmes talks to Silvia Taylor, SVP of corporate affairs at Novavax, and Adam Hildreth, founder/CEO of Crisp, about the reputatio...

Connect2’s Rich Williams on the human side of tech PR

25 Feb 2021

Contributed by Lukas

Connect2 Communications founder and president Rich Williams is a big believer in the persuasive power of telling very real, very human, stories, and p...

Stephanie Cutter On Pivoting Political Traditions Amid Unprecedented Tragedy

17 Feb 2021

Contributed by Lukas

Precision co-founder Stephanie Cutter was one of the producers of President Joe Biden's socially-distant inauguration and the virtual Democratic Natio...

How 2020 Changed Influencer Marketing

02 Feb 2021

Contributed by Lukas

This episode features Zapwater's Jenn Lake and Stephanie Poquette to talk about how the pandemic has changed influencer marketing. The discussion, mod...

Proving That Coverage Equals Capital

29 Jan 2021

Contributed by Lukas

AMEC chair Richard Bagnall, the CEO for Europe and the Americas of measurement firm Carma, and Hard Numbers founder Darryl Sparey join Maja Pawinska S...

MSL’s Chris McCafferty On Digging Into Consumer Beliefs

27 Jan 2021

Contributed by Lukas

Chris McCafferty, the founder of Kaper and then Karmarama, joined Publicis Groupe agency MSL in 2019 as UK chief executive. He joins Maja Pawinska Sim...

Sling & Stone's Vuki Vujasinovic

26 Jan 2021

Contributed by Lukas

Vuki Vujasinovic founded Australian firm Sling & Stone 10 years ago, and has since grown the startup-focused agency into one of the country's biggest ...

Luminaries Mentoring Series: Google's Lily Lin + Maureen Lippe

25 Jan 2021

Contributed by Lukas

This episode features Lily Lin, VP of global communications and public affairs at Google and Maureen Lippe, Founder & Chairman of Lippe Taylor. The co...

Milk & Honey On Building A Sustainable Agency

19 Jan 2021

Contributed by Lukas

Milk & Honey PR founder Kirsty Leighton, one of our EMEA Innovator 25 in 2020, and partner Fiona Gildea, who leads on ESG and sustainability at the fe...

Covid Comms Challenges For Science & Social

19 Jan 2021

Contributed by Lukas

This two-part podcast with Diana Marszalek features Steve Kirsch, founder of the Early Covid Treatment Fund, and Allison+Partners’ Amber Albrecht di...

Fighting the Infodemic: Covid-19 + Vaccines

15 Jan 2021

Contributed by Lukas

This episode of the PRovoke Media podcast features Greg Amrofell, CMO at  the Institute for Health Metrics and Evaluation, and Andrew Shih, EVP of co...

Allison + Partners' Lisa Rosenberg On Innovation and Creativity During Challenging Times

16 Dec 2020

Contributed by Lukas

Allison + Partners consumer brands leader Lisa Rosenberg joins Aarti Shah on the PRovoke podcast to reflect on how the challenges of 2020 shaped innov...

Athletes and activism in 2020 (Ep. 250)

15 Dec 2020

Contributed by Lukas

Berk Communications founder and CEO Ron Berkowitz joins Diana Marszalek on the PRovoke podcast to talk about how professional athletes and players thi...

The Innovation Driving #BlackLivesMatter's Grassroots Movement (Ep. 249)

08 Dec 2020

Contributed by Lukas

This episode of the PRovoke Podcast features a group from Kivvit who integrated innovation thinking with diversity, equity and inclusion. This gro...

Kathy Bloomgarden On Where We Go From Here (Ep.248)

03 Dec 2020

Contributed by Lukas

Ruder Finn CEO Kathy Bloomgarden joins Diana Marszalek on the PRovoke podcast to talk about how communications is continuing to evolve with each new p...

Using Hip Hop To Promote Health Equity (Ep. 247)

01 Dec 2020

Contributed by Lukas

  Hip Hop Public Health executive director Lori Rose Benson and Finn Partners senior partner Helen Shelton join Diana Marszalek on the PRovoke podcas...

Partner Series: Vikki Chowney On Digital Transformation Post-Covid

30 Nov 2020

Contributed by Lukas

H+K Strategies global head of content and publishing Vikki Chowney discusses the digital advances that the PR industry has made in 2020, and whether t...

Rachel Friend on her new roles at W Communications & the PRCA (Ep. 246)

24 Nov 2020

Contributed by Lukas

Former Weber Shandwick London CEO Rachel Friend joins Maja Pawinska Sims on the PRovoke podcast to talk about her twin new roles and priorities as CEO...

Luminaries Mentoring Series: Kelly McGinnis + Maureen Lippe

17 Nov 2020

Contributed by Lukas

This episode features Kelly McGinnis, SVP & Chief Communications Officer at Levi Strauss and Maureen Lippe, Founder & Chairman of Lippe Taylor. The co...

Next 20: Asia-Pacific Digital Innovation with Zeno's Paul Mottram

09 Nov 2020

Contributed by Lukas

Zeno Group Asia-Pacific president Paul Mottram joins the PRovoke podcast to discuss last week's Digital Innovation roundtable, which was conducted by ...

Intersection Series: Journalist S. Mitra Kalita on the Limitations of Objectivity

02 Nov 2020

Contributed by Lukas

In this episode of Intersection, S. Mitra Kalita, SVP at CNN, joins the discussion. We talk about Kalita's new project as she leaves CNN and what her ...

Corporate communications & leadership in the pandemic era (Ep. 245)

16 Oct 2020

Contributed by Lukas

Alberto Lopez Valenzuela – CEO of reputation intelligence, analysis and media monitoring firm Alva and author of The Connecting Leader – joins Maj...

Mike Paul on the New Reality of DE&I and Crisis Communications (Ep. 244)

15 Oct 2020

Contributed by Lukas

Mike Paul, founder and president of Reputation Doctor, talks to Aarti Shah about the state of diversity, equity and inclusion in the PR industry, how ...

Podcast: Why Farmers Need A Voice In The Sustainability Conversation (Ep. 243)

14 Oct 2020

Contributed by Lukas

Patrick Criteser, CEO of farmer-owned Oregon dairy company Tillamook, talks to Diana Marszalek about wanting farmers to be a more vocal part of the gl...

Navigating The ‘No Normal’ Healthcare Environment (Ep. 242)

12 Oct 2020

Contributed by Lukas

With no end to the Covid-19 pandemic in sight, ReviveHealth CEO Brandon Edwards joins Diana Marszalek on the PRovoke podcast to discusses what it take...

Partner Series: The Rise of Audio Comms with H+K Strategies

09 Oct 2020

Contributed by Lukas

It's a podcast on the rise of podcasting, the audio phenomenon that has conclusively gripped the content world in 2020. H+K Strategies Singapore MD Ma...

Trust, Truth & Lies: US Election Tactics (Ep. 241)

08 Oct 2020

Contributed by Lukas

Public affairs specialists and former election campaign strategists Terry Sullivan and Alex Conant, the founders of Firehouse Strategies in Washington...

Amar Chohan on how brands can align meaningfully with BLM (Ep. 240)

05 Oct 2020

Contributed by Lukas

At the start of Black History Month in the UK, Amar Chohan, managing director of marketing intelligence firm Contagious, joins Maja Pawinska Sims on t...

Intersection Series: Maeve DuVally, Goldman Sachs, on Bringing Your Whole Self to Work

01 Oct 2020

Contributed by Lukas

In this episode of Intersection, Maeve DuVally, managing director of corporate communications at Goldman Sachs, joins the discussion. We talk about Du...

KPMG's Jane Lawrie on the changing nature of CEO concerns (Ep.239)

22 Sep 2020

Contributed by Lukas

KPMG global head of corporate affairs Jane Lawrie joins the PRovoke podcast to discuss KPMG's CEO research, which finds that corporate leaders are far...

Intersection Series: ACLU's Rebecca Lowell Edwards on democracy, race + PR

18 Sep 2020

Contributed by Lukas

In this episode of Intersection, Rebecca Lowell Edwards, chief communications officer at the ACLU talks to PRovoke's Aarti Shah and Praytell's Andy Pr...

Jack Temple on the emerging field of sustainable finance (Ep.238)

08 Sep 2020

Contributed by Lukas

BerlinRosen VP Jack Temple joins Diana Marszalek on the PRovoke podcast to discuss the emerging area of sustainable finance and the "urgent mission" f...

MSL’s Marc Levy on staying creative in tough times (Ep. 237)

07 Sep 2020

Contributed by Lukas

MSL’s US creative lead Marc Levy joins Diana Marszalek on the PRovoke podcast to talk about the role of creativity in public relations in the age of...

BerlinRosen’s Janna Pea on social Impact and racial justice (Ep. 236)

01 Sep 2020

Contributed by Lukas

As a specialist in social impact, racial justice and storytelling, BerlinRosen senior VP Janna Pea has been at the forefront of managing communication...

Intersection Series: Author Craig Watkins on Creative Hustle & the Technology Revolution

19 Aug 2020

Contributed by Lukas

In this episode of Intersection, a series that PRovoke Media is launching in partnership with Praytell, author and professor S. Craig Watkins talks ab...

Partner Content: Ideas with Purpose — PR & Race (Part I)

18 Aug 2020

Contributed by Lukas

In this episode of the Ideas with Purpose podcast, Hudson Cutler's founder/CEO Robert Dowling talks to the agency's chief storytelling officer, Shawn ...

Dole CMO Rupen Desai (Ep. 235)

18 Aug 2020

Contributed by Lukas

'Accidental marketer' Rupen Desai joins the PRovoke podcast to discuss Dole's new series of sweeping commitments, which aim to increase access to sust...

PAN CEO Phil Nardone On Making Diversity a Priority (Ep. 234)

13 Aug 2020

Contributed by Lukas

In this episode of the PRovoke Podcast, PAN CEO Phil Nardone talks to PRovoke Media's Aarti Shah about the PR industry's failures when it come to dive...

NewsWhip's Paul Quigley on Misinformation around Black Lives Matters and Covid-19 (Episode 233)

06 Aug 2020

Contributed by Lukas

In this episode of the PRovoke Podcast, we talk to NewsWhip CEO Paul Quigley about the way information — and misinformation — spreads, specificall...

Lockdown lessons from Arlo Brady & Alice Cartner-Morley (Ep. 232)

04 Aug 2020

Contributed by Lukas

Freuds chief executive Arlo Brady and Republic founder Alice Cartner-Morley talk through the big themes to come out of their joint research into the h...

ESG in an era of societal and corporate challenges (Ep. 231)

03 Aug 2020

Contributed by Lukas

Until this spring, the biggest driver of environmental, social and corporate governance (ESG) was climate change. This episode of the PRovoke podcast ...

Quartz's Isabella Steger (Ep. 230)

31 Jul 2020

Contributed by Lukas

Quartz Asia deputy editor Isabella Steger — a veteran of covering unrest in Hong Kong — joins the PRovoke podcast to discuss the current outlook f...

How PR can move from words to action on support for PoC (Ep. 229)

28 Jul 2020

Contributed by Lukas

At the start of the Black Lives Matter protests, Katy Howell, the CEO of social media agency Immediate Future, posted a moving video on LinkedIn about...

Overcoming the PR industry's mental health problem (Ep. 228)

27 Jul 2020

Contributed by Lukas

Katie de Cozar, head of enterprise technology at B2B specialist agency CCgroup, PRovoke's EMEA Technology Agency of the Year, joins Maja Pawinska Sims...

Psychologist LaMisha Hill: ‘We Need to Stop Saying That Talking About Race Is Hard’ (Ep. 227)

17 Jul 2020

Contributed by Lukas

This episode of the PRovoke Podcast features LaMisha Hill, PhD a licensed counseling psychologist and director of multicultural affairs for the office...

Google's LaToya Drake on Google News Initiative and Inclusive Storytelling (Ep. 226)

17 Jul 2020

Contributed by Lukas

This episode of the PRovoke Podcast features Google's LaToya Drake, a founding member of the Google News Initiative (GNI) and a champion for inclusive...

George Coleman on why "Twitter is not the country" (Ep. 225)

01 Jul 2020

Contributed by Lukas

George Coleman is co-CEO of Current Global, formed last year by the merger of two of Interpublic’s PR firms, US-based Current Marketing and Weber Sh...

Google's Head of Product Inclusion Annie Jean-Baptiste (Ep. 224)

25 Jun 2020

Contributed by Lukas

In this episode of the PRovoke Podcast, Google's head of product inclusion Annie Jean-Baptiste talks about the movement she created three years ago i...

Jessica Hope on the rise of Africa-focused tech agency Wimbart (Ep. 223)

24 Jun 2020

Contributed by Lukas

Jessica Hope launched Wimbart in London in 2014, as an independent PR agency specialising in Africa and emerging markets, with a focus on the continen...

Curtis Sparrer On Sustaining An Agency Amid Shutdowns (Ep. 222)

23 Jun 2020

Contributed by Lukas

Curtis Sparrer, principal of tech PR boutique Bospar, joins Diana Marszalek on the PRovoke podcast to discuss how having a virtual shop before the loc...

How Covid-19 mobilized public health comms (Ep. 221)

17 Jun 2020

Contributed by Lukas

Garland Stansell, chief communications officer of the Children’s Hospital of Alabama and the PRSA’s 2020 national chair, joins Diana Marszalek on ...

Reggie Dance on How Corporate America Can Acknowledge, Listen and Take Action (Ep. 220)

16 Jun 2020

Contributed by Lukas

In this episode of the PRovoke Media podcast, we speak to Reggie Dance, VP at Coyne PR, about the role corporate America can play in making “libert...

Sabrina Lynch on the PR Industry's Failure to Act on Diversity & Inclusion (Ep. 219)

11 Jun 2020

Contributed by Lukas

As the PR industry looks for bolder ways to address its longstanding issue with racial and cultural inclusion, we're talking to Black PR professionals...