Will Smith breaks silence - What can we learn for PR?

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Recorded01 Aug 2022

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Handlerec:5033267

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Will Smith has broken his silence. The Hollywood star who slapped Chris Rock live on stage during the Oscars has released a video on social media. So, what can we learn from what he said? What can we learn from a PR and comms perspective about his apology and what he said as he addressed the key questions he's being asked? Did he do it right? In this episode, we play a part of Smith's video and analyze what he did from a PR perspective. #publicrelations #willsmith #pr #comms #marketing

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