Driving an Inbound-Led Outbound Motion ft. Adam Robinson

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Recorded19 Jun 2024

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Show notes

In this episode, Adam Robinson. CEO of Retention and RB2B talks about an issue we are all struggling with. No matter the size of your company, which is the abysmal reply rates that our team’s face when trying to generate pipeline, and why outbound B2B is broken. With all the popularity in the market right now around signal and intent based selling, Adam’s company, RB2B, is taking on some of the big Intent platforms with a differentiated approach, and based on the early success he’s seen in such a short amount of time, is turning some heads as he’s blazing this trail.Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

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