Revamping Pipeline Creation for Modern Sales ft. Michael Phelan

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Recorded26 Feb 2025

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Show notes

In this conversation, Randy Likas and Michael Phelan discuss the evolving landscape of B2B marketing and sales, emphasizing the critical need for organizations to adapt their strategies in response to changing buyer behaviors and market dynamics. Michael shares innovative approaches to reach out to prospects effectively, highlighting the significance of understanding their needs and providing valuable insights.

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