Sellers often look for the newest tool, software, or strategy to find success and increase performance. However, improving the core elements of sales is often overlooked. In today’s episode of The Sales Evangelist, Donald is joined by Dan Zavorotny, the co-founder and COO of Nurtisense, to learn what elements every great sales team should integrate into their culture. Flexibility Culturally, you have to portray the values that work for your company. However, they might not fit other people. People operate differently. If you are a self-motivated individual and you know what will make you perform your best, you should have the flexibility to do that. People who like flexibility can find a balance in life that drives people’s ability to perform at their best time rather than the company’s best time. Transparency Many employers sell potential employees on the dream of working with the company rather than the reality. Being straightforward with the reality of working with the company saves time interviewing, onboarding, and training because turnover will drastically decrease. Maintaining transparency after the hiring process and providing precise methods for improvement will make employees more comfortable asking how they are performing. Metrics Metrics shouldn’t be arbitrary or difficult to measure - they should be specific and actionable metric that allows people to know how they can best move forward and accomplish new goals. It’s easy to get busy with busy work, but this often has little impact on the organization. Before starting an activity, determine the baseline you’re starting with and what you’ll consider a success. Without that baseline, how can you determine if the work was worthwhile? Bonus: Sleep and Nutrition When sellers get a good night’s sleep, they perform better. Their expressions, body language, and enunciation are dramatically better when well-rested. Sleep is derived from your nutrition, meaning the better your diet, the better your sleep will be. To learn more about Dan and his work, visit Nutrisense’s blog, and connect with him on LinkedIn. This episode is brought to you in part by Skipio. Are you sick of crickets? As a salesperson, the pain of reaching out with phone calls or emails and not receiving a response is real. But all text messaging is not created equal. 85% of people prefer text over email and phone calls because they want to engage in a conversation, not listen to bots. Be more like people and start having conversations that end in the conversions you want. Try Skipio at www.Skipio.com. This episode is brought to you in part by Scratchpad. Are you tired of a digital workspace cluttered with notes, folders, files, and half-filled spreadsheets? (Not that we’re speaking from personal experience.) Luckily, we’ve found the solution. Scratchpad is the first Revenue Team Workspace specifically designed to adapt to each salesperson’s workflow, so you don’t have to change your habits. Scratchpad creates a streamlined workflow that allows everyone to be a little more productive each day without the hassle of updating a database with...

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