Many transformational stylists struggle to attract clients who are truly ready for real transformation. Whether you’re just starting or you’re already making six figures, you can still feel stuck, burnt out, and like you’re constantly chasing new clients who aren’t truly aligned with the depth of your work.So how do you transform your marketing and attract clients who are truly ready for the deep work you provide? In this new installment of the Transactional vs. Transformational Styling series on The Six Figure Personal Stylist podcast, you’ll learn why your current marketing efforts might be attracting the wrong type of clients and how to fix it. I’ll teach you the two powerful psychological principles behind transformational marketing that’ll call in your ideal clients and elevate your business from transactional to truly impactful.3:08 - How you might be accidentally training clients to see you as transactional instead4:34 - How transformational marketing primes your ideal clients to do deeper work with you7:35 - The “one foot in, one foot out” trap you need to avoid in your offers10:25 - The “possible selves” theory used in my marketing framework12:54 - The “self-perception” psychological principle I introduce to clients15:30 - Examples of how I leverage these principles in my marketing 18:51 - The key to consistently building a business that supports the transformation you want to give clients22:30 - Honesty as both an ideal client attractor and a misaligned client repellent27:25 - Why your unique perspective is your powerMentioned In Why Your Marketing Needs to Be Transformational if You Want to Deliver Real Results as a StylistAshley Pardo | Instagram | TikTokThe Shifts That Helped Gab Saper Attract the Right Personal Styling ClientsWhat Type of Personal Stylist Do You Want to Be? Defining 3 Types of Personal StylingTransactional Styling Defined: How to Be a Successful Transactional Personal StylistTransactional Styling Defined: How to Be a Successful Transformational Personal StylistFollow Nicole on InstagramLeave a rating and review

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