Business has never been more competitive. Customers have more choices. Entrepreneurs have more competition. Artificial intelligence can create content in seconds. Customers are flooded with messages every day. And earning someone's trust has become harder than ever. So what separates the entrepreneurs who consistently earn trust... from those who simply make more noise? 👉 Follow the show so you don't miss conversations like this. In this episode, communication strategist Joel Bauer explains why people don't make decisions the way most entrepreneurs think they do. Drawing from more than four decades of experience working with business leaders, Fortune 500 companies, and entrepreneurs, Joel reveals practical strategies for building trust, creating emotional connection, communicating with confidence, building trust, and influencing people without pressure, gimmicks, or manipulation. If your success depends on your ability to communicate ideas, build relationships, or grow your business, this conversation is packed with insights you can apply immediately. What You'll Learn •Why people say yes long before they make a buying decision •How authentic communication builds trust faster than persuasion •The simple habits that instantly increase credibility •Why permission creates stronger relationships than pressure •How to communicate in ways that inspire people to take action Sponsors ShipStation The all-in-one intelligent shipping platform powered by AI trained on decades of real shipping data. Get 60 days FREE at ShipStation.com/Tony. Odoo Run your entire business from one fully integrated platform. CRM, Accounting, Sales, Inventory, Marketing, Website Builder, and much more. Learn more at Odoo.com. Advertise on The Tony DUrso Show. For sponsorship opportunities, email: [email protected] About Joel Bauer Joel Bauer has spent more than 40 years helping entrepreneurs, executives, speakers, and Fortune 500 companies communicate more effectively, build trust, and ethically influence others. Beginning as a professional magician and performer before evolving into a communication strategist, Joel has helped train millions through live events, corporate programs, and leadership workshops. His practical approach combines psychology, authentic communication, and real-world business experience to help leaders create lasting influence without manipulation. Continue the Conversation 👉 Listen to more conversations with elite entrepreneurs 👉 Learn more about Joel Bauer 👉 Get your FREE Vision Map™ Blueprint and let's make your vision happen

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related