If you listen to this show, you probably doing some email marketing for your Shopify store. One problem: so does everyone else. It's tough to stand out, and it's certainly tough to innovate with new campaign ideas that achieve meaningful results. In today's episode, we'll do some outside the box thinking to build growth into your ecommerce email campaigns. Joining us to discuss it is Shanelle Mullin from Shopify. She’s a content creator who helps entrepreneurs grow their businesses faster. She's a jill-of-all-trades marketer with a 10-year background in content marketing and optimization. — Subscribe to The Unofficial Shopify Podcast via Email Subscribe to The Unofficial Shopify Podcast on iTunes Subscribe to The Unofficial Shopify Podcast on Stitcher Subscribe to The Unofficial Shopify Podcast via RSS Join The Unofficial Shopify Podcast Facebook Group Work with Kurt — Learn: What are the ecommerce growth multipliers and why do they matter? The formula for increasing with revenue without spending more on traffic How to increase average order value How to increase customer lifetime value A data-driven approach to email marketing Four email campaigns you can start running today Links Mentioned chronologically: 4 Little-Known Ecommerce Email Campaigns You Can Steal to Grow Faster Drew Sanocki’s Need Marketing Bold Apps Product Upsell Bold Brain 9 Google Analytics Custom Reports by the Experts Klaviyo Free Trial @Shanelle_Mullin Shanelle’s Shopify Articles Black Friday is around the corner Are you prepared? Adding email marketing automation to your store can help make this your best holiday season ever: ☞ https://ethercycle.com/pricing/email-flow-automation/ 2017 Ecommerce Holiday Email Marketing Guide Are you putting off creating a holiday email marketing plan because planning emails is a chore? In this no-fluff executive summary, you'll learn every opportunity to send holiday emails, how to write subject lines that get opened, how many emails to send to maximize revenue, and one tip to not annoy customers. ☞ Get the 2017 Ecommerce Holiday Email Marketing Guide now If you are less than 100% satisfied with your purchase and email me saying so, I will immediately click the Refund button and return 100% of your money, no questions asked.ok")

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