PNR 72: Facebook Moves for Total Internet Domination

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Recorded31 Mar 2015

Publisherpnrmarketing.libsyn.com ↗

Handlerec:5848089

Show notes

In this episode of #ThisOldMarketing, Joe and Robert discuss the movement by major publishers to create content "inside" Facebook's walls. Does this mean that the future of the web could be dominated by Facebook? In addition, the boys discuss whether "content blindness" is actually a thing, review a research study that says digital natives actually prefer print, and preview Airbnb's publishing strategy. Rants and raves include a TechCrunch article that goes beyond what's real. This week's TOM example of the week: Pepsodent and Bob Hope.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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