Do you want to know the secrets behind honing your business to become relationship based and not just transactional? If you ask forward planner Cathy Baker, her vision of client service is building and maintaining a relationship long after the sale of a property. In this episode of the Elevate podcast, Cathy Baker explains how the Central Coast property and holiday accommodation market bounced back, why a five year plan is a win, and how understanding an employee’s ‘why’ will carve a deeper connection and lasting career. Cathy also reveals how she has adapted to COVID-19, how the skills in her first job as a 14-year-old became an essential part of her business today, and why she can now face any challenge head on. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this episode Samantha and Cathy also discuss: How an around-the-world ticket lead to a permanent residency in Australia and building her own interior design consultancy Why holiday accommodation and investment properties were highly impacted during COVID-19How the fear of COVID-19 prepared Cathy for a successful return and help her team transition into a different way of workingThe upturn of the residential and holiday property market on the tail-end of the crisisHow a five-year plan could lead to multiple opportunities, including becoming a trusted advisor to your client Why a performance coach or mentor could transition your position in a business long term Why building culture within your business, as opposed to just hiring for skill, is a key characteristic in successful leadership todayWhy rising real estate agents need to be paired with a lead to understand buyer conversation and skill Resources Cathy Baker Charity - KillyCaresElite Agent article Building relationships over counting transactionsGillian McGrath Connect with Cathy Website (Belle Property)Website (Personal)LinkedInFacebookTwitterInstagram Connect with The Elite Agent Team: Twitter: @eliteagentmagFacebook: Elite AgentWebsite: EliteAgent.comShow: The Elevate PodcastYouTube: Elite Agent MagazineLinkedIn: Elite Agent MagazineInstagram: @eliteagentmagPinterest: Elite Agent Magazine Subscribe & Review the Elevate PodcastTo subscribe on iTunes, click here.To subscribe to Spotify, click here.To subscribe on Stitcher, click here.

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