Jake Sucoff is an accomplished entrepreneur and marketer with over 15 years of experience in building and launching products across industries such as B2B SaaS, enterprise healthcare, and loyalty rewards hardware. As the founder and CEO of Patient Procure, Jake specializes in helping medical practices attract and retain their ideal patients. His career includes working closely with C-suite executives, pitching in high-pressure environments, and leveraging data to drive decision-making. Jake’s unique journey from finance to entrepreneurship provides valuable insights into business strategy, partnerships, and personal growth. On this episode we talk about: – Jake's transition from a finance career to entrepreneurship – The founding of Patient Procure and its innovative approach to marketing for medical practices – Lessons learned from building partnerships and managing business relationships – The importance of clarity in personal and professional goals – Strategies for navigating the ups and downs of entrepreneurship Top 3 Takeaways 1. Clarity is Key: Define your personal and professional goals clearly to avoid chasing societal expectations or arbitrary benchmarks. 2. Efficiency Matters: Time constraints, such as family responsibilities, can teach entrepreneurs how to prioritize high-leverage activities effectively. 3. Partnerships Require Careful Consideration: Finding the right business partner is as critical as finding a spouse—focus on complementary skills and shared values. Connect with Jake Sucoff: LinkedIn: https://www.linkedin.com/in/jsucoff Website: heyjakey.com Company: patientprocure.com Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge Learn more about your ad choices. Visit megaphone.fm/adchoices

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