Google BERT Algorithm Update: Contextualizing User Search Intent - Jordan Koene // Searchmetrics

episode

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast not yet transcribed

▲ 0

Transcript

This episode hasn't been transcribed yet Upvotes decide what gets transcribed next — 0 so far. Sign in to upvote

More from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Advice for your ecommerce team 3 min · 27 Aug 2026

An SEO tactic marketers should stop doing 3 min · 26 Aug 2026

The biggest misconception about AI search today 3 min · 25 Aug 2026

Why AEO Starts With Better SEO Fundamentals 57 min · 24 Aug 2026

One thing AI still can't do well 3 min · 20 Aug 2026

One SEO skill everyone should be learning today 3 min · 19 Aug 2026

All episodes from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast →

Report any issue

Source

Recorded06 Nov 2019

Publisherrss.art19.com

Handlerec:13719012

Show notes

Episode Overview: Speculation and uncertainty surround Google’s sudden BERT algorithm update, raising questions among experts in the industry on how big of an impact it will have on search and marketing strategies. Join host Ben and Searchmetrics’ Jordan Koene as they discuss BERT’s initial impact, how it’s changing the way Google analyzes context behind user search queries and how companies should avoid making abrupt, reactionary changes to their marketing strategies. Show NotesConnect With:Jordan Koene: Website // LinkedIn Benjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.