Thomas Johnson, SEO Manager at We Buy Any Car, discusses understanding query intent. When users type queries into a search engine, how can you ensure that your business, product, or service shows up in the search result? Since we can always be sure of the user’s intent, we go through a process of keyword intent mapping to attract the right traffic. Today, Thomas talks about leveling up keyword mapping with intent. Show NotesConnect With: Thomas Johnson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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