1198: Making WELLNESS more accessible... AND building a franchise-ready model w/ Ann Edwards

episode

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business not yet transcribed

▲ 0

Transcript

This episode hasn't been transcribed yet Upvotes decide what gets transcribed next — 0 so far. Sign in to upvote

More from Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

1336: Why Indecision is Costing You a Fortune (and How to Fix It) w/ Andrew Safnauer 33 min · 20 Dec 2025

All episodes from Wantrepreneur to Entrepreneur | Start and Grow Your Own Business →

Report any issue

Source

Recorded04 Aug 2025

Publisherfeeds.buzzsprout.com ↗

Handlerec:6203516

Show notes

Ann Edwards, founder of TherAnnu Restorative Spa and a seasoned physical therapist, shares her journey from solo practitioner to visionary wellness entrepreneur. In this episode, she unpacks how she turned a one-room office into a rapidly growing wellness brand, now entering the franchising space. Her story is filled with valuable lessons on business model evolution, customer obsession, and balancing hands-on healing with high-impact leadership. If you’ve ever dreamed of building a scalable, service-based business rooted in purpose, this episode is your roadmap.💡 What You'll Take Away For YOUR Business 🚀 How to grow from solo operator to multi-service brand with smart, intentional scaling 🧠 Why deep customer understanding is the key to service design and retention 📈 The framework Ann used to turn her wellness practice into a franchise-ready business 🎯 How to position your business as accessible and mission-driven—not just luxurious 👥 Hiring for attitude and potential: why culture-fit beats skillset 🛠️ How to price services and packages to maximize value and build recurring revenue 🌱 Why your executive time should blend strategy, leadership, and practitioner work (if it lights you up)📝 About the Guest Ann Edwards, Doctor of Physical Therapy, is the founder of TherAnnu Restorative Spa, a fast-growing wellness brand blending hands-on therapy with modern restorative services like cryotherapy and infrared sauna. Committed to making wellness accessible and sustainable—not just a luxury—Ann aims to redefine how people care for their bodies. She is also leading TherAnnu’s expansion through franchising, empowering others to bring therapeutic care to their communities.🎯 Guest’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs “Have fun with the journey. Don’t take things too seriously—appreciate the position you’re in.” Key takeaways from Ann’s advice: ✔️ Enjoy the entrepreneurial path—even the hard parts can be fulfilling ✔️ Gratitude and lightheartedness improve team morale and customer experience ✔️ Your mindset trickles down into how your business shows up for others📢 Memorable Quotes “I like the creativity side of entrepreneurship. I like the problem solving where things aren’t mundane.” – Ann Edwards “Fair. Kind. Firm. Those are the three things you need to be as a leader.” – Ann Edwards “We want to be accessible to everyone. This shouldn’t just be something for the super rich.”💡 Actionable Takeaways✅ Offer a “wellness advisor” session to guide customers through your offerings and personalize their experience✅ Use memberships and flexible pricing tiers to make services feel accessible and increase retention✅ Document internal processes—even if you’re not franchising yet, it brings clarity and scalability✅ Educate your staff and clients consistently to position your services as essential, not optional🔗 Links & ResourcesVisit TherAnnu Restorative Spa’s WebsiteVisit TherAnnu Franchising Inc’s WebsiteConnect with Ann on LinkedInFollow TherAnnu Franchising Inc on LinkedIn

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.