How to Cross-Promote, Grow Your Newsletter, and Use Beta Readers to Boost Sales with Evan Gow

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Previously titled “Cross Promotion, Newsletters, and Beta Reader Tips with Evan Gow” — renamed by the publisher on Aug 5, 2026

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Recorded25 Feb 2026

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306 / How do you get your first reviews? And what do you do about collating feedback from multiple beta readers? Evan Gow, creator of StoryOrigin, has solutions to these author problems. Plus we explore why building your mailing list is the number-one way to connect with readers and future-proof your business as well as discussing direct sales options and the perennial topic of AI impact on publishing. ✨ This week’s sponsor is Vellum: http://tryvellum.com/wishImportance of reviews for book salesCross-promotions and newsletter swapsBeta reader management with StoryOriginDirect sales trends and challengesAI’s impact on the publishing landscape💙 Become a supporter of the podcast https://wishidknownforwriters.com/support or https://wishidknownthenpodcast.substack.com/subscribeAccess to backlist of exclusive supporter episodesShoutout on a future episode📥 Send us a Text Message ⚡Links: http://tryvellum.com/wishhttps://storyoriginapp.com/Send a textSupport the show🚀 Jami’s Consulting and Workshops: https://www.jamialbright.com/authorworkshops❤️ Jami’s books https://amzn.to/3wSraA5🔎 Sara’s books https://www.sararosett.com/bibliography/ 📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast

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