One question that frequently comes up in the personal branding space is: “Should I buy a personal or brand domain name?” and it’s an extremely important question to address. In this episode, Chris shares the best strategy to use when buying the right domain name for your business, the common misconceptions about personal branding, and why expert businesses have the ability to pivot as and when they feel the need to. Episode Timestamps[00:58] - Breaking down the misconceptions[02:42] - Domain to choose as a personal brand entrepreneur[04:00] - Don’t build a brand using your name if you plan to sell the business[05:26] - Pivoting is built directly into your personal brand already[06:50] - Making the final decisionEssential Learning Points From This EpisodeThe questions you need to ask yourself before deciding on using your name for your domainWhy we think there is a ceiling on growth potential if we use our personal namesAs a personal brand entrepreneur, you’re free to pivot and start talking about something new as long as it continues to provide value for your communityUnless you’re looking to sell your business, stick with your name!Important Links & Mentions From This Episode Get Access to the Expertise Monetization BundlePick Up a Copy of Chris’ Book, Rise of the YoupreneurSubscribe to Chris’ YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveDownload your FREE copy of the Personal Branding Roadmap Thank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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