Youpreneur: The Profitable Personal Brand Expert Business!
Episodes
The One Piece Most Business Authors Are Missing and Why It's Costing Them
20 May 2026
Contributed by Lukas
There is a gap that almost every business author lives in at some point. Not a gap in knowledge or talent or ambition, but the gap between knowing exa...
How to Turn Your Book Into a Profitable Business
20 May 2026
Contributed by Lukas
Most business authors earn less than $1,000 directly from their book. And yet, some of those exact same authors go on to build multi-six and seven-fig...
From Reader to Client: The Pipeline Your Book Is Missing
20 May 2026
Contributed by Lukas
In episode four of the Business Author Amplifier Series, Chris breaks down why so many business authors end up with a great book and zero new clients ...
Turning Your Book Into an Evergreen Marketing Engine
20 May 2026
Contributed by Lukas
In episode three of the Business Author Amplifier Series, Chris focuses on what happens after the launch, the long-term marketing strategy that keeps ...
The 90-Day Book Launch Strategy Every Business Author Needs
20 May 2026
Contributed by Lukas
In episode two of the Business Author Amplifier Series, Chris explains why most business book launches fail long before launch day even arrives.With m...
How to Write the Right Business Book
20 May 2026
Contributed by Lukas
Most business books quietly fail. Not because they're badly written but because they were written for the wrong reason.In this opening episode of the ...
Transforming a Side Hustle into a Six-Figure Business with Steph Turton
12 Aug 2024
Contributed by Lukas
Steph Turton is a content creator and prolific YouTuber with over 100,000 subscribers. She first started her business, Handbagholic, as a side hustle ...
Building a Personal Brand Using Words with Delia Monk
12 Aug 2024
Contributed by Lukas
Delia Monk is a sales copywriter and positioning expert for coaches, creatives and consultants. In this episode, Chris and Delia discuss how Delia’s...
The Journey to Becoming a Confident & Positive Disruptor with Advita Patel
12 Aug 2024
Contributed by Lukas
Advita Patel is the Founder of CommsRebel, where she helps organizations cultivate inclusive cultures through effective communications so all co...
How to Find Joy When Doing More Isn’t It Anymore with Kasey Compton
12 Aug 2024
Contributed by Lukas
Kasey Compton is an author, speaker, and self-love advocate. She went from bankruptcy to building a multi-million dollar company in less than 3-years,...
Scaling a Profitable Podcasting Business with Matt Alder
12 Aug 2024
Contributed by Lukas
Matt Alder is a podcaster, talent acquisition expert, author and international speaker. He has spent the last 20-years researching and demonstrating t...
Becoming a Leader People will Follow with Jenni Field
12 Aug 2024
Contributed by Lukas
Jenni Field is the Founder of Redefining Communications, author, podcaster, international speaker, and business communications strategist. She h...
Join us at the Long Haul Leader Summit this November!
27 Jul 2024
Contributed by Lukas
Are you ready to be inspired by some of the most influential leaders in the industry?The Long Haul Leader Summit on November 16 & 17, 2024, in Cam...
The Power of Niching Down to Increase Your Profits with David Drazil
18 Mar 2024
Contributed by Lukas
David Drazil is an architect who turned his passion for sketching into a profitable online business. He has created a community of over 240,000 Instag...
From Self Sabotage to Expert Consulting Success with Skye Barbour
18 Mar 2024
Contributed by Lukas
Skye Barbour is a business consultant for 6-figure+ female-led agency owners, helping them stay within their zone of genius, optimize seamless systems...
Scaling a Personal Brand Business on Heart and Soul with Jessica Rose
18 Mar 2024
Contributed by Lukas
Jessica Rose is the Founder of Jewellers Academy, which was created when she was just 19-years old. In this episode, Chris and Jessica discuss Jessica...
Unlocking a Truly Unique Niched Opportunity with Ash Borland
18 Mar 2024
Contributed by Lukas
Ash Borland is a Mortgage Marketing Consultant, who has leveraged his expertise to become a recognizable figure in his niche. In this episode, Chris a...
From Instagram Influencer to TV's Decluttering Queen with Dilly Carter
18 Mar 2024
Contributed by Lukas
Dilly Carter is a professional organizer and founder of Declutter Dollies, an organizing and home-styling service. Dilly is also a BAFTA nominee, x2 b...
Enjoying 20K Months After 10-Years Offline with Mandy Rose
18 Mar 2024
Contributed by Lukas
Mandy Rose helps people make more money and work less by using social media and digital products. Mandy has recently made a stunning comeback to the o...
Serving First: The True Entrepreneurial Journey with Pat Flynn
08 Jan 2024
Contributed by Lukas
In this milestone 500th episode of the Youpreneur podcast, Chris brings his longtime friend, Pat Flynn, back onto the show to discuss their entreprene...
Youpreneur Year in Review and Plans for 2024
04 Jan 2024
Contributed by Lukas
In this episode, Chris delves into the highlights of 2023 for the Youpreneur brand, including hitting 9 million podcast downloads and launching the br...
Non-Funnel Marketing Hacks for Personal Brands with Nicholas Kusmich
21 Dec 2023
Contributed by Lukas
Nicholas Kusmich is the founder of H2H Media Group, a consulting and META advertising agency which has generated over $600 million in revenue since 20...
10 Ways to Attract Your Dream Clients in 2024
18 Dec 2023
Contributed by Lukas
In this episode, Chris shares his top 10 strategies for attracting your dream clients in 2024, and beyond. He discusses the importance of writing a bo...
Launching a Physical Product as a Personal Brand with Ben Leonard
14 Dec 2023
Contributed by Lukas
In this episode, Chris sits down with Ben Leonard, an e-commerce expert. They discuss strategies for building, marketing, and monetizing an e-commerce...
Why Speed in Business Matters with Jay Baer
02 Oct 2023
Contributed by Lukas
85% of customers say that speed is a critical factor in their brand loyalty. The pandemic in particular made us realize how much time and speed actual...
Your Audience Already Exists! Serve Them!
31 Jul 2023
Contributed by Lukas
Starting a new channel, whether it's on YouTube, a new podcast, or any other platform, can be an exciting venture, but a daunting one, for sure; espec...
From Doctor to Multi 7-Figure Digital Creator with Ali Abdaal
28 May 2023
Contributed by Lukas
IMPORTANT NOTE: WE’RE BACK! On July 14th 2023, we’re coming back to London for the first time since November 2019! The 1-Day Business Breakthrough...
How to Collaborate with Industry Peers Successfully
22 May 2023
Contributed by Lukas
Henry Ford once said, “Coming together is a beginning. Keeping together is progress. Working together is success." In this episode, Chris discu...
How to Be a Family First Entrepreneur with Steve Chou
01 May 2023
Contributed by Lukas
When it comes to balancing work and family life, it can sometimes be difficult to effectively do both. In this episode, Chris invites Steve Chou onto ...
Amazon KDP Terminated My Account and Deleted My Book. Here's What I Did!
24 Apr 2023
Contributed by Lukas
As a self published author, not having your book available to buy on Amazon is a big problem. After five years since Rise of the Youpreneur was first ...
Publishing a Book: An Honest and Real Conversation with Mark Leruste
17 Apr 2023
Contributed by Lukas
In this episode, Chris invites Mark Leruste onto the show for the first time to discuss his book, Glow in the Dark! They discuss the challenges of lau...
The Future of AI-Driven Marketing with Daniel Priestley
10 Apr 2023
Contributed by Lukas
As business owners, we always want to be tweaking and trying out new things - even more so when they make our ‘work’ a little easier! In this...
The Importance of Community and Belonging to the Brand with Mark Schaefer
03 Apr 2023
Contributed by Lukas
Chris invites Mark Schaefer back onto the show to discuss his latest book, Belonging to the Brand, which is all about building a community and how it’...
5 Ways to Make More Money By Doing Less Work
28 Mar 2023
Contributed by Lukas
If your business isn’t making real money, what you have is a hobby, not a business. In this episode, Chris shares 5 ways you can make more money by ...
The Power of Consistency in Email Marketing with Jason Resnick
20 Mar 2023
Contributed by Lukas
In this episode, Jason Resnick joins Chris to discuss all things email marketing when it comes to building a profitable business around your expertise...
The Science Behind Entrepreneurial Mindset with Michael Hyatt
13 Mar 2023
Contributed by Lukas
In this episode, Chris invites Michael Hyatt back onto the show to discuss his latest book, Mind Your Mindset which he co-authored with his daughter a...
Unlocking the Power of Your Greatness with Lewis Howes
07 Mar 2023
Contributed by Lukas
The saying “Live Your Best Life” has been thrown around for decades, but what does it actually mean, and more importantly, how do we achieve it? I...
Avoiding Overwhelm and Setting Boundaries with Yasmine Cheyenne
27 Feb 2023
Contributed by Lukas
Whether you’re just getting started, or you’ve been in the entrepreneurial game for a while, you’ll come to realize that time is your most valua...
Make More Money and Change the World with Amy Porterfield
21 Feb 2023
Contributed by Lukas
Wondering how you can make more money and change the world? You’re in luck! In this episode, Chris invites Amy Porterfield back onto the show to tal...
Going Full Circle On a Personal Brand with Ryan Lee
13 Feb 2023
Contributed by Lukas
When it comes to starting new ventures and pivoting, when is enough, enough? There’s only so much bandwidth one person has and there comes a time wh...
Get Your 'Q1 Clean-Up' Done Now!
06 Feb 2023
Contributed by Lukas
When it comes to running an online business, there are so many moving parts it can be difficult to keep track of everything. But, we can’t continue ...
How to Buy Back Your Time with Dan Martell
23 Jan 2023
Contributed by Lukas
We all wish there was more time in the day, but how can we truly buy back our time without jeopardizing specific areas in our business and life? ...
The Anti-Hustle Guide to Growing Your Business with Jadah Sellner
30 Nov 2022
Contributed by Lukas
When it comes to building a business, particularly at the start-up beginning phase, there’s going to be a lot of uncomfortable situations you find y...
Putting Your Youpreneur Ecosystem Together
17 Nov 2022
Contributed by Lukas
Struggling to see the bigger picture? Chances are, you’re not quite sure what your ecosystem of products looks like (or could look like) and you nee...
How to Actually Make Money From Your Expert Business!
10 Nov 2022
Contributed by Lukas
If you’re not generating any income from your business, what you have is a hobby… and we don’t need any more hobbies! DOORS ARE OPEN: ...
Go From Overwhelmed to Elevated!
02 Nov 2022
Contributed by Lukas
The last couple of years have been a real struggle. People aren’t seeing the results they want to, they’re not hitting revenue targets and a lot o...
Why You Need to Start Building Your Team
26 Oct 2022
Contributed by Lukas
It’s impossible to do it all on our own! But, once you start building your team to help you grow your business, the results and growth will follow! ...
Spread Your Message More Than Ever Before!
19 Oct 2022
Contributed by Lukas
Spreading your message doesn’t necessarily mean constantly pumping out new pieces of content. What it truly comes down to is always serving your aud...
Springboard Your Content Marketing Plan
12 Oct 2022
Contributed by Lukas
Content marketing is something that a lot of online entrepreneurs struggle to get to grips with, and rightly so! It can be difficult to come up with m...
Creating Content to Attract Your Perfect Customer
05 Oct 2022
Contributed by Lukas
Thinking of what type of content to create for your audience can be tricky at times. However, there are a couple of things you can do to make it easie...
Listening to Your Customer's Needs
28 Sep 2022
Contributed by Lukas
If you’re currently struggling with figuring out if what you’re currently offering to your audience is working, this episode is perfect for you! I...
The Formula to a Simple, Yet Effective Email Marketing Funnel!
21 Sep 2022
Contributed by Lukas
A lot of people get overwhelmed when it comes to putting an email marketing funnel together. But, it’s actually more straightforward than most peopl...
Why You Should Be Focusing on Growing Your Email List
14 Sep 2022
Contributed by Lukas
One of the biggest mistakes any online entrepreneur can make is prioritizing growing their social media following over growing their email list. Altho...
Building a Future-Proof Personal Brand
07 Sep 2022
Contributed by Lukas
It’s never been easier to build a personal brand business. However, with that, comes a crowded online space making it much harder to stand out from ...
Why Being Uniquely YOU Will Always Win
31 Aug 2022
Contributed by Lukas
The online entrepreneurship space is extremely crowded. It’s getting increasingly harder to stand out when there are so many people copying what oth...
How to Stop Procrastinating and Start Taking Action!
24 Aug 2022
Contributed by Lukas
Overthinking and procrastinating is something that we’ve all experienced. Although we can never completely stop doing it, there are a couple of thin...
How to Be a Great Podcast Guest
17 Aug 2022
Contributed by Lukas
Being a guest on somebody else’s podcast is a great way to build your authority and be seen as the go-to leader in your niche. Not to mention, it’...
The Best Expert Business Domain Name
10 Aug 2022
Contributed by Lukas
One question that frequently comes up in the personal branding space is: “Should I buy a personal or brand domain name?” and it’s an extremely i...
How to Successfully Launch Your Next Product
03 Aug 2022
Contributed by Lukas
Although launches can be extremely stressful for us entrepreneurs, they enable us to step out of our comfort zone and try new things we’ve never don...
Serving Up Community Content that Works
27 Jul 2022
Contributed by Lukas
When you’re building an expert business, also known as “The Business of You”, it’s crucial that the content you’re publishing reflects your ...
12 Ways to Boost Business Success
20 Jul 2022
Contributed by Lukas
There is no clear path to ‘success’, and as entrepreneurs, there’s no rulebook for us to follow! We have to make mistakes and learn from them –...
3 Approaches for Making Your Brand Stand Out
13 Jul 2022
Contributed by Lukas
Branding can be a hard nut to crack. But, there are a few ways you can differentiate your brand from others in your space to make it stand out from th...
Why You Need to Start Saying No More Often
06 Jul 2022
Contributed by Lukas
When it comes to building and growing an expert based business, YOU are the business, and that means you have to protect both yourself and your time w...
Keep Your Marketing Thriving While You Take a Break!
29 Jun 2022
Contributed by Lukas
Pumping out new content on a weekly basis can become overwhelming at times. Especially if you have certain projects happening, product launches, or ev...
3 Ways to Become an Unbreakable Entrepreneur
22 Jun 2022
Contributed by Lukas
Ever wondered what it takes to become an unbreakable entrepreneur? There are many components that come into play, but truly understanding what you wan...
How I Manage 3 Different Businesses Effectively
15 Jun 2022
Contributed by Lukas
Running a business is hard work. It takes years to fully master the skill of managing a business effectively before you can start another business ven...
The Art of Acquiring New Clients, with Yuri Elkaim
08 Jun 2022
Contributed by Lukas
Acquiring new clients on a regular basis can be a tricky task for many online entrepreneurs. But, when you have a system and process to follow that ha...
Hiring the Right Way to Scale Fast!
01 Jun 2022
Contributed by Lukas
When it comes to hiring new team members, it can be tricky to find the right fit! Chances are, you may be hiring for the task, and not the role which ...
Why You Need to Niche Down to Scale Up!
25 May 2022
Contributed by Lukas
When it comes to niching down and figuring out exactly who you want to serve, a lot of online entrepreneurs struggle to pick one specific niche and st...
The Latest Updates from Team Youpreneur
11 May 2022
Contributed by Lukas
It’s been an extremely busy start to the year for Team Youpreneur with planning for exciting projects happening this year, making updates to our onl...
Smart Marketing for Expert Biz Owners
04 May 2022
Contributed by Lukas
There’s a lot of ‘noise’ in the online entrepreneurship space nowadays. It’s become even harder to stand out from the crowd and connect with y...
Stuck in a Rut?! Time to Re-evaluate!
27 Apr 2022
Contributed by Lukas
Youpreneurs are visionaries. We’re constantly planning and thinking of new ideas that we can implement into our businesses. However, it’s importan...
Achieving All Your Goals Just Got Easier
20 Apr 2022
Contributed by Lukas
When it comes to setting goals, a lot of people make the mistake of not having goals that are both settable and gettable. On top of that, there are so...
Simple Steps to Email Funnel Success
13 Apr 2022
Contributed by Lukas
A lot of online business owners get overwhelmed at the thought of putting together an email funnel. But, it doesn’t need to be as complicated as you...
How to Consistently Beat Your Competitors
06 Apr 2022
Contributed by Lukas
As a personal brand entrepreneur, there are no real competitors as there is only one YOU. No one can ever replicate you, or do things that way that yo...
The Monthly Momentum Checklist
30 Mar 2022
Contributed by Lukas
We all have moments where we lack motivation and momentum in our business, and that’s okay! But, what we can’t do is let it drag on into the next ...
Why It's Important to Play the Long-Game
23 Mar 2022
Contributed by Lukas
Playing the long game is about your entire career. It’s not your 1-year, 5-year or even your 10-year business plan. To understand what the long-game...
How to Stand Out as an Expert Business Owner
16 Mar 2022
Contributed by Lukas
With everyone building personal brands nowadays, it can be hard to truly stand out from the crowd. But, it’s vital that you differentiate yourself f...
Taking Email List Building More Seriously
09 Mar 2022
Contributed by Lukas
When it comes to building an online audience nowadays, a lot of online entrepreneurs tend to focus on growing their social media platform following, r...
3 Simple Steps to Expert Business Success
02 Mar 2022
Contributed by Lukas
Building an expert business will be the final business pivot you’ll ever make! Why? Because it’s built entirely on you, your personality and your ...
Bringing Your Content Archive Back from the Dead
23 Feb 2022
Contributed by Lukas
Coming up with new content on a regular basis can be hard, and it’s something a lot of personal brand entrepreneurs tend to struggle with. However, ...
How to Design the Perfect Opt-in Offer
16 Feb 2022
Contributed by Lukas
Growing your email list should be a top priority for any online entrepreneur. However, in order to attract new people and get them onto your list, you...
The Simple Strategy to Building Influence Online
09 Feb 2022
Contributed by Lukas
Podcasts have always been a great way to build your influence online and reach new people by appearing on other people’s podcasts. However, there’...
How to Pivot into an Expert Business Model
02 Feb 2022
Contributed by Lukas
You’ve built up an established business, but you feel like you need a change. You have years worth of experience that needs to be shared with people...
The 5 Start of Year Anchors
18 Jan 2022
Contributed by Lukas
You may have planned out your personal and business goals for 2022, but have you identified your anchors? These are the fundamentals that every entrep...
Why You Need a Late Year Reset
02 Dec 2021
Contributed by Lukas
As we near the end of the year, a lot of people may begin to feel slumped and overwhelmed with the amount of work they need to get done before the yea...
20 Days to More Growth Opportunities, with Jen Gottlieb
08 Nov 2021
Contributed by Lukas
It can be hard to get your message out there into the world and seen by your ideal clients. However, all it can take is stepping out of your comfort z...
Becoming an Elevated Entrepreneur, with Jake Kelfer
25 Oct 2021
Contributed by Lukas
Everyone’s journey is different, however what we learn from other people and their experiences can have a significant impact on our own journeys and...
3 Simple Steps to Becoming Known!
18 Oct 2021
Contributed by Lukas
Ever wondered what personal brand business owners struggle with the most? Identifying what they want to be known for. This one aspect is crucial for b...
The Future of Online Launches, with Jeff Walker
11 Oct 2021
Contributed by Lukas
If you have a product or service that you’re wanting to launch, or possibly relaunch, we’ve got you covered in this episode! Mr. Launch himself, J...
Why You're Kind of a Big Deal with Erin King
21 Jun 2021
Contributed by Lukas
When Erin King was doing keynote sessions on Digital Persuasion, she had dozens of women messaging her asking how they could become speakers, raise ca...
How to Sell Your Business, with John Warrillow
14 Jun 2021
Contributed by Lukas
Ever thought about selling your business? It’s a scary process! There are so many details that come into play, and if it’s a route you’re planni...
The Godfather of Content Marketing Returns, with Joe Pulizzi
17 May 2021
Contributed by Lukas
There’s no denying that content is still king. However, content marketing has changed a lot of the past couple of years, making it more important th...
3 Big Signs Your Personal Brand Business Isn’t Working!
10 May 2021
Contributed by Lukas
Feeling like things aren’t quite going the way you would like in your business? Chances are, there may be a few specific areas that need to be focus...
How to Win at Work & Succeed at Life with Michael Hyatt
03 May 2021
Contributed by Lukas
There is a myth around being able to have a work-life balance and still be successful. However, it really comes down to making small, yet incredibly i...
Comedy, Overthinking & Soundtracks, with Jon Acuff
27 Apr 2021
Contributed by Lukas
Jon Acuff worked with a researcher and asked 10,000 people if they struggled with overthinking. 99.5% of those candidates said yes. Now…. what if we...
Embracing Your Permission to Prosper with Ray Edwards
05 Apr 2021
Contributed by Lukas
Making money is something that a lot of people struggle with, from a moral perspective. They want to start a business and earn a great living, but the...
5 Signs You’re Doing it All Wrong!
29 Mar 2021
Contributed by Lukas
As entrepreneurs, we’re visionaries which means that we’re constantly planning and coming up with new ideas. It’s important to take a step back ...
The Power of Becoming a Black Sheep with Brant Menswar
22 Mar 2021
Contributed by Lukas
Self doubt and imposter syndrome is something that a lot of entrepreneurs experience. However, in order to overcome that feeling, we must look deeper ...
Building Up Your Cumulative Advantage with Mark Schaefer
15 Mar 2021
Contributed by Lukas
Times are constantly changing. Strategies and tactics that worked 10-years ago, may no longer be effective in today’s industry. When it comes to mar...