85% of customers say that speed is a critical factor in their brand loyalty. The pandemic in particular made us realize how much time and speed actually matters to us. But, what happens when we don’t receive the correct amount of speed and responsiveness from companies we’re wanting to buy from? You’re about to find out in this episode!IMPORTANT NOTE: WE’RE BACK! On November 10th 2023, the 1-Day Business Breakthrough™ will be taking place in London (and potentially for the final time!). The #1DayBB is a live event experience that brings together entrepreneurs from all industries and at all levels of growth to learn the strategies needed to go further, faster in today’s hyper competitive entrepreneurial landscape! Limited spaces available, secure yours today and save £150 with the early bird discount.In this episode, Chris invites Jay Baer back onto the show to talk all about his latest book, The Time to Win: How to Exceed Customer’s Need for Speed. Jay explains the meaning behind why “responsiveness = revenue” and what us business owners can be doing to increase our speed in customer interactions for the long-term.Episode Timestamps[06:18] - Getting back in-person and the reawakening experience[11:16] - Jay’s new book, The Time to Win[14:35] - The writing process behind the book[16:33] - The meaning behind “responsiveness = revenue”[18:28] - If you cost your customer’s time, it will cost you money[22:52] - The circumstances where you can be too fast[24:33] - What the “Right Now” means[27:20] - One assumption majority of business owners make[30:02] - Responding without answers[33:39] - The uncertainty gap is the difference between what you know about your business and operations, and what the customer knowsEssential Learning Points From This EpisodeWhy speed and responsiveness is more important than ever beforeThe importance of having relevancy as early on as possibleWhen you’re too fast, it can actually decay trustIn every customer interaction, there is a perfect amount of elapsed timeImportant Links & Mentions From This Episode Connect with Jay BaerPick Up Your Copy of The Time to WinEpisode 391: Biggest Business Decision of 2020Take the FREE Scale to Seven™ ScorecardJoin the Youpreneur Incubator CommunityApply for Chris’ Inner Circle, the Round Table MastermindSubscribe to Chris’ YouTube ChannelBrowse the Youpreneur FM Podcast ArchiveThank you for tuning in!There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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