Albert Preciado
speaker
144 appearances
2 recordings
1 series
first heard Jan 2025
last heard Mar 2025
Albert Preciado’s voice in public audio — every appearance, attributed to the second.
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Appearances
So if you can learn one skill, like just one skill, the first skill you wanna learn is how to sell. Just to give you an example, for $80,000 we spend on ad spend, we make a million. Yeah. And we have 40 salespeople in our office, each dials 100 times, so it's 4,000 dials a day. And right now we're averaging 50,000 plus a day.
I wanna get to a billion dollar valuation.
Yeah. So, you know, I just I want to say first, thank you for having me here. And then you've been around since my beginnings. And what I want to say is like I started from zero. So anybody can create something. And it's just been really, really hard.
it's really really hard i make it look easy but but and i say life is easy but i say it because i'm trying to convince myself that it's easy because it's super hard i see you working really hard but i i dropped out of college i got into real estate and i started selling so if you can learn one skill like just one skill the first skill you want to learn is how to sell if you know how to sell
You'll sell yourself like I've sold myself. I've sold the IRS. I've sold the Department of Real Estate. I've sold my wife. I've sold my kids and I've sold my employees and my salespeople from whether it's leaving me, quitting anything. And so if you learn how to sell and you have the the courage to take risks, and then that also never ever quit, then you can make it far in life.
And it's just been a whole I mean, people don't realize that I'm 41. So I've been doing this since I was like 1920 years old. It's when I started working self employed, dropped out, I like quit my job as a teacher assistant, because I was making nine bucks an hour. And so I started in mortgage real estate. And then that's how I made my first million in 2016.
Because if you're not growing, you're dying. And Ty had half of my office. I have the whole floor. So I have the whole floor. And what I did is when I got that office three years ago, three and a half years ago, we gutted it out. So we spent about a million and a half just remodeling the whole floor. So we put a gym, a bar. You've seen it. Locker room, showers. We have our studio.
And it's like a cool, fun place. But I got it before we needed it. So like the mistake I made is I got it just when COVID happened. So I get this whole office and they're like, hey, you can't work from the office. And it's like nearly 20,000 square feet, the whole floor.
100,000 a month. And so like it's COVID time. So I'm like, shit, what am I going to do? And so... She's getting stressed out, so is my wife. So what I've learned through all my experience is that I always put ourselves in something that I take a big risk that has a big payout if I win. But if I fail, I'm going to go out of business. So every year, I kind of put us out of business.
And then it just forces me to not sleep, figure it out. find other resources. You talked about Neil Patel. He's like my best friend. Like you ask him who's his best friend, he'll tell you it's Albert.
And he's really wealthy. He's really successful.
Really smart. He's probably the smartest person I know for sure. And he always gives me advice. We get together every week. We go to lunch, dinner. And I talked to him before coming here, but When you grow, you have like a millionaire mentor. Then as you grow more, you have a $10 million mentor. Then you have a $100 million mentor. Then you start getting billionaire mentors.
So the level of advice they give you is just – you can't compare it. So when these people tell me do this, do that, like I listen. But I think the thing that has helped me the most lately has just been getting –
So Driven number nine, I'm going to make a huge announcement. It's March 29th. It's my birthday. So it's coming up. And I'm just going to announce that Driven is becoming the next Virgin. So we're going to be Driven. Everything we offer is going to be Driven. So it's going to be driven mortgage, driven real estate, driven escrow, driven solar, driven financial services.
It's the ninth year of the driven event. And then we also have sales training. We have the info products. But it's going to be like virgin, but better.
so like like i'm i'm not i'm thinking like the next the next immediate goal is obviously to get to a billion but i'm already thinking uh trillion how do we uh get ai involved software tech i'm talking to neil patel about that that stuff and and if you i mean you know me well you know that i'm gonna take another huge risk and i'm gonna put us nearly out of business again but i'm gonna go all in and i'm gonna do whatever it takes i'm gonna borrow money borrow more money uh use everything i have uh
and just go for it because i i just like i i'm a really big thinker and since i was a little kid i just wanted something big and and what what we what we want to do our like our our goal is to change a billion lives if we change a billion lives will become a trillion-dollar company. And people will laugh at me, but people have been laughing at me since I said I'm going to be a millionaire.
And then I said, oh, well, I'm going to get a Ferrari. They got it. They laughed at me. Oh, we're going to get Sunset Towers, the whole floor. They laughed at me. Oh, we're going to make $30 million plus a year. Got it. They laughed at me. So to me, it doesn't really affect me at all. And people say things on my social media. They criticize me.
And people have to understand this, that for me right now, it's the first time that I've been really spending at spend. but I never really ran any ads at all. Now we're running about $100,000 a month in ad spend. So I'm gonna be in front of a lot of people. Of course.
And people are gonna see me and they're gonna be like, they're gonna not like me because I'm brown or because I'm Mexican or because I have an accent or because whatever. You know, they don't like my shirt that I don't button the second button because it just it'll rip. But they're going to hate me for some reason. But I'm forcing myself in front of so many eyeballs that it's normal.
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