Andy Elliott
speaker
248 appearances
2 recordings
2 series
first heard Feb 2025
last heard May 2025
Andy Elliott’s voice in public audio — every appearance, attributed to the second.
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Appearances
And so they will leave here and they will go back home and build their sales cultures. And, you know, I always say this. If a company's not doing well in sales, who's in charge? That's all I need. Just show me who's in charge. Whoever's in charge is the reason why it's not winning. People want to win, but people need to be led. And so we have really good leadership around here.
I've decided day one that I wanted to own my own company. I didn't want to work in my company forever. I love working in it. but I need to work on it to continue to grow it. And the only way that I can really work on it and work on the machine and not in it is to build everyone in the company to be elite. So when you come here, number one, the first piece of paper you sign is a piece of paper.
It's a middle toughness way. And it says that I can push the hell out of you. And by the way, people don't like come in on Indeed and they're like, oh, what's this job about? Like, you know what we're about. So like, you know, I'm going to push the hell out of you. If you come here, You know, I'm going to positively peer pressure the hell out.
Positively peer pressure you to be your best self every second, every day. And so like they know what they're signing up for. And so that's why the people that weren't that they come here because they love it. You know, you would love it here. You loved it here. You were like, dude, this is great. Everybody's a winner. Everybody's pushing each other. Everybody's having fun.
Like, and by the way, this is one of the biggest, hardest things I've ever seen in any company. Most people can only have one alpha in a company. You've got one alpha. A hundred of them. I have a hundred alphas housed in one house because of respect. We built a rule of respect in this house. No one's better than anybody. All of us here are underdogs. All of us here have each other's back.
We're all brothers. We're all sisters. We're all family. And anyways, and by the way, I have our core values on every wall in here.
and core value number one i've got 23 core values core value number one is god like one thing that we all align with in our whole company it's it's not about religion it's about everybody here when i when i ask someone you know when you come to work here you don't have to believe in god But is God important to you? And it's important to me that I'm around people who believe in God. I really is.
I'm not saying I can't be around people who don't believe. But the biggest problem I see that companies do is that they hire people based off their performance, and they don't hire people based off whom they align with. OK, I'm sure, Russell, you've had a guy in your office before that was a really high producer, but he didn't take good care of his wife. He wasn't a very good father.
You know, he wasn't he didn't cheer other people in the office on who were winning. You know, and you're like, you know, I got like I just I can't I can't roll with that. You know, and so one of the things, again, to live the life you want to live, you've got to be able to tell people things you don't want to hear. And I'll get a lot of crap.
People are like, oh, you've got to believe in God to work. No, you don't. You can do whatever you want. I'm just trying to tell you I'm hiring people who I align with. Who I align with. If you align with my values, I can teach you skill. But I can't make you have a good heart. So it's just you can feel the love in this office.
Yeah, so hero-making machine. It's the only – that's the best word I can – people say cult. Yeah, it's a hero-making machine. People call it a cult, but it's culture. It's just all a culture of winners. And by the way, also, I want to say one thing, and I think this – I know you know this, but you can look back and say, okay, that makes sense now.
People always ask me, how do I know, especially since we're talking about sales and how do you build a great sales culture, how do you know if it's the right salesperson or not? Well, here's what I've learned. Pain is an insurance policy for a great salesperson. The more pain, the more struggle that a salesperson has been through, the higher their chance of making is. Just don't ever forget that.
Underdogs that have been through a lot, Those people don't quit when it gets tough. Those are the people that fight with you. Okay, we're having a big push. You got people trying to check out at five o'clock. Those are people that's had an easy life. Those people will stay with you till midnight, two in the morning. Those are those underdogs.
And so anyway, so if you're like, yeah, you know, my mom left when I was a kid. I'm like, tell me more about that. Okay, hey, my dad beat me. Tell me about that. Hey, my girl, she freaking didn't believe in me. How'd that feel? How did it hurt? Good, okay. You know what? I like you now. Because those people, they have something to prove. Most people are dangerous.
I don't want to be around people that don't have anything to prove. I'm trying to prove to my family, my team, God, everybody, every day, you know, that there's new levels in me. And so I want to be around people that are also trying to do that. So just remember, pain. Pain is an insurance policy.
To guarantee that people are going to have a higher chance of being successful in sales, the higher the pain.
Well, listen, let me give you two very, very fast things. Number one, everyone that you coach, they change and become a better person. Everyone watching this, at some point, you're going to change in your life and you're going to grow. Don't ever change back. Dude, if you want to know how to win forever, don't ever freaking change back. I mean, I would write that down. Never change back. Period.
Secondly, don't ever let your fans outgrow you. This is a big one, okay? When people believe in you, don't ever let them outgrow you. Russell, there's a reason why I'm always trying to get in better shape. I'm trying to, no, I mean it. I'm 45. I'm trying to stay in great shape. I'm always trying to be a better parent. I'm always trying to be closer to my wife.
I'm trying my hardest to get closer to God. I'm trying to be a better leader. I want to be proud of me. I want to be proud of my business. I want to look in the mirror and I want to like what I see. I want to help change other people's lives. I don't ever want anyone to outgrow me. I know the way people are right now in our social media world. Everybody's looking for everything.
They're moving really quick, man. So this self-development journey, this growth journey can never stop. If you want to know when your time is up, when your fame is over, if you want to know when your business is going to die is when the people behind you outgrow you. In the beginning, you're going 60 miles an hour and they're going 30. Everybody's like, wow, look how fast they're going.
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