Andy Stumpf

You have access to the world.

The world has access to you.

But it's easy to say, I'm just going to surrender responsibility for the things that I see to the company that is providing me through whatever app and medium it may be.

The reality is this.

You will see more of what you engage with because all of these things are designed to keep you on platform as long as possible, to monetize your attention, and to serve you up ad revenue.

The medium you're listening to me on or watching me on right now, I have ads.

The ads are what pay for the new camera that I just ordered yesterday or the lighting system yesterday.

that was upgraded recently.

And trust me, there's still another very large upgrade coming in about mid-January.

I can't talk about it or show it yet, but it's on the way.

That is what the advertising does for me.

Now, what's the point of doing all those upgrades?

Well, I want to professionalize the show.

I would like to grow the audience.

And in that, I'm going to have ads in the shows, even if it does grow, which what I'm saying is,

It's part of the game.

It's part of the system, the ecosystem.

People can choose to either watch my show or not, but just realize that if you're on an app surfing through content and you spend time looking at it, there are entire teams of people are probably at this point banks of AI trying to figure out how can we serve you more of that to keep you coming back.

Now, I'm not saying that there isn't some smack talking going on in the special operations community.

I'm just saying if you engage with it and you go down the rabbit hole on it, you're going to see more of it than perhaps other things.