Andy Stumpf

I mean, you could put one in the other.

You could ice bath and sauna.

How much research has been done on that, Andrew?

Not enough, you know?

We could create the world's first ice bath sauna.

I don't think it's going to sell.

We'll call it the stump.

It's not going to sell.

It's not going to sell.

Yeah, it would just be at 90 degrees for both of them, which I think actually would be perfect and delightful.

Everybody knows...

the harder choice versus the easier choice.

Everybody, to include myself, will look externally and say, what do I need to do?

I know what I need to do, and so do they.

They need to do the thing, then even if it's microscopic, that they wanna do less more often than they do the thing that they wanna do more.

And I know that it's broad, and I know people want more of a prescription than that, but that over time,

How many times do you realize, oh shit, I got to go.

You got a coffee cup in your hand, finish it off and the sink's right there and so is the dishwasher.

This is a perfect example.

Easy one, put it in the sink, which you have to deal with later.