Blake Anderson

The engineers at MyFitnessPal, like MyFitnessPal to begin with, has been like traded back and forth, sold so many times that the people that are doing the groundwork don't like probably don't have that much equity, you know? And so the engineers don't care that much. Like they're just kind of doing their job. similar with the social media managers.

And so our CalAIs, so calorie estimations based on images are just significantly better than MyFitnessPal. We have a pretty robust system built out at this point. In addition, we're pioneering new ways of marketing on social media. I would wager that the same pretty much applies to Duolingo. Now, I wouldn't be surprised if their engineering team was a lot better. significantly higher valuation.

Now that said, Duolingo is the go-to application for language learning right now. But if you can figure out just like a few percent changes for people to learn languages in different ways, and then some novel distribution strategies for that, Duolingo is worth like, what, $10 billion?

If you can, like I said, take just 1% of that market share, you immediately have an application worth $100 million. And I think that for the same reason that Duolingo is so big, there's so few people trying, which just makes it so much easier to succeed when applying these sort of new wave tactics.

Yeah, creating new market share. I totally agree. I think that that is a... To dive a little bit deeper into something I'd mentioned earlier, like I think that a lot of these apps are just pioneering new ways for people to learn and improve themselves with the use of AI. I think it's a pretty incredible personalized learning tool.

And when it first, ChatGPT first came out in like December, November of 2022, there was a lot of speculation about the future of AI tutors and within AI or AI learning languages or personal training, that sort of thing. My inclination is that at the very minimum, the first step of this is just AI tools, AI apps that do this as opposed to being like a framed as a tutor.

It's just, it is doing the tutoring through its UI, if that makes sense.

So yeah, I think it's, it's really awesome. Like the,

plenty of room for duolingo to coexist with an application that uses ai to pioneer completely novel um functionality within the language learning space same thing goes with calorie tracking same thing goes with uh career advancement same thing goes with journaling before before we head out like do you have any like i think people listening this are like okay those are three ideas um

Yeah. So I certainly use Sensor Tower to assess the size of the other players in the space. But I think few things have helped me. One, as you mentioned, walking the beach, like for me, it's generally hiking. I find that I'm able to think very clearly. Two, deliberate scrolling on social media and curating my feed around whatever it is that I'm interested in. So I'll create burner accounts to like

When I was building UMAX, I had a burner account where it was like only looks maxing content. Or anytime I build a new application, I create a burner account and I curate my entire feed around that. And I put myself in the mind of someone who's consuming that content.

And then finally, I'm actually creating like a 30 to 60 minute completely free somewhat of a course or YouTube video that I'm going to be posting in about a month, as well as a completely free viral app playbook PDF. And so if people want to follow my socials, BlakeAndersonW on Twitter or X.com, then ApexBlake underscore on Instagram, I'll be sharing updates there.

Yeah. I think that like 10 out of 10 ideas are great in that it's pretty much impossible to fail with them. Like Riz GPT was one of those, obviously with like a relatively low ceiling, but it was a 10 out of 10 idea for getting my first small win. Um, But then with regards to these ideas, it's like they're pretty straightforward. They're pretty boilerplate.

But if you can just follow the standard methods of the new styles of execution, of building a functionality of distribution, you can pretty easily build a massive application.