Brad Stulberg

I'd get so much done and I'd be on my game.

I'd get so much done and I'd be on my game.

But what would happen on day 32 or 33 or 34?

But what would happen on day 32 or 33 or 34?

I'd totally fall apart.

I'd totally fall apart.

Whereas if I define excellence, performance, success over a year or a decade or a career, suddenly the way in which I work has to look a lot different.

Whereas if I define excellence, performance, success over a year or a decade or a career, suddenly the way in which I work has to look a lot different.

So it helps to be able to zoom out and ask yourself, all right, I want to quote unquote optimize, or I want to be efficient.

So it helps to be able to zoom out and ask yourself, all right, I want to quote unquote optimize, or I want to be efficient.

That's great, but on what time horizon?

That's great, but on what time horizon?

Because often being the most efficient I can be today actually is inefficient for the long haul, especially in creativity.

Because often being the most efficient I can be today actually is inefficient for the long haul, especially in creativity.

We know that creative thoughts and creative feelings happen

We know that creative thoughts and creative feelings happen

Not when we're doing the work, but when we're daydreaming.

Not when we're doing the work, but when we're daydreaming.

So if you're so focused on productivity and efficiency, again, you get a lot out of yourself today, but perhaps you shortchange yourself over the long haul.

So if you're so focused on productivity and efficiency, again, you get a lot out of yourself today, but perhaps you shortchange yourself over the long haul.