Brendon Burchard

The only way out is to shift your priorities.

And at that stage, when you're there, the priority might have to shift to taking care of yourself again.

You might be wiped out because you're taking care of everybody else.

You might be wiped out because you're running the business and not leaning enough on the team.

You might be in a terrible state financially because you've prioritized things that were big risks or you prioritize things that weren't needed or you didn't prioritize getting help.

You try to do it by yourself.

So you have to shift a priority to have a different result.

And so we've all been there, but once we know that's the lever, oh, the lever is the priority or the lever is, so the lever is either I generate something differently inside or I change a priority so I can get a tactical result.

And that's why I like that metaphor of the power plant.

Power plant doesn't have energy.

It's generating, it's transforming it.

We can sometimes do that from within.

That's what changes our life.

We do something new from within, but sometimes at a tactical level, we gotta shift a priority and you have to be bold about that.

You can't wait on it.

You can't wait seven more years on it.

Shifting a priority means like now.

R is less sexy.

R is responsibility.

Wow.