Brian Stempeck

speaker
431 appearances 5 recordings 1 series first heard Dec 2025 last heard 19 Dec

Brian Stempeck’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
5 · Dec OctJan 26AprJulnow

Recordings per month over the last 12 months — 5 in all, peaking in Dec 2025 with 5.

Appearances

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And it's like over time, our expectation is the models bias towards quality.
We already see that today in terms of the domains they cite, the sources they cite.
They're looking for the right answer to the question.
When they can't find the answer, they turn to more brand-owned content or they'll turn to other options.
But in general, we are seeing that.
Third party publishers, uh, content creators, social media, like those play a pretty big impact in shaping the models, not just the brand.com.
Yeah, a few that come to mind.
So one is one of the things we track is has an AI model done a licensing deal with a publisher?
So Reddit is a good example, travel and leisure, a publication is another, where the models, some models are they're they all have data licensing teams.
They're paying for that information.
Well, when they have deemed it enough quality to pay for it.
They cite it more often, they use it more often.
So that's an obvious flag of like, okay, they've knighted this publication.
So let's go invest in more partnership and and stuff there.
An another common theme, we see YouTube quite a bit.
A lot of the YouTube
transcripts.
And so um creating content on YouTube is one path there.
Reddit has kind of ebbed and flowed.
R you know Reddit was a a big deal a few months ago.
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