Candace Nelson

But yes, having that unique insight and leaning into what makes you different and your unique experience that gives you the vision to see opportunity when other people don't.

So true.

So true.

And so painful.

Yeah.

Listen, did I have a dream to have a nationwide cupcake business at the end of the day?

Yes, I did.

But I had to break it down into manageable steps.

If I had literally just thought, OK, I'm going to set out today to do that, I would have been completely overwhelmed, completely intimidated.

And so I started small.

And it was what I call following the breadcrumbs, but it was one step after another.

And then all of a sudden, one step gets you a little further because you're building some momentum.

And all of a sudden, like that push where I was like, you know, pushing my cupcakes into the world became this pull.

And I knew I was onto something.

Well, yes, because I didn't think it was necessarily reasonable because everybody said that we were going to fall flat on our face.

So at a certain point, that starts to sort of find it, you know, color your outlook.

But it's like any, you know, rock star or, you know, artist.

who becomes huge.

It's like, of course they dreamed of that, right?

They weren't sure if it was going to happen necessarily.