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Casey Hill

๐Ÿ‘ค Speaker
234 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

So I sit down with those founders and we actually look at every single stage of growth.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

So I say, what did zero to one look like?

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

What did one to 10 look like?

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

What did 10 to 25, 25 to 100, 100 to 250, 250 to a billion, whatever it is for the individual company.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

And we break it down by each stage of growth.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

And so that's when we launched recently.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

That's kind of a SaaS focused one.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

And we have others that are verticalized in other industries.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

So we absolutely also build email lists and we have our core product update focused ones as well as topical ones.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

Just to be clear, that's called SaaS sprints?

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

Yeah, correct.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

SaaS Sprints is run by Brendan Hufford.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

That's an outside party, not affiliated with us, but we've done interviews with them before.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

So it's a different SaaS newsletter.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

Yeah, so it's a brand new one.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

We cross-promoted it to our initial, our full list.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

So when we first sent it out, we got a lot more because we sent it to 800, 900,000 folks.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

But right now, in terms of like fresh new subs, it's still at, I think, 2, 3,000.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

It's a small newsletter.

SaaS Interviews with CEOs, Startups, Founders
How ActiveCampaign hit $100m ARR on way to $300m

Yeah, I apologize.