Charles Schwartz

What else has everybody else you've shown this to?

What did they say?

And they were like, no one's ever come and seen this before.

No one flew out to that part of the world and did that, which I was like, okay, now this is a different conversation because people want to know, right?

Again, this is a $2 billion industry at the bare minimum.

It's taken off.

$200 billion industry.

People are like, well, how do you penetrate a market like that?

Do you have the fancy model doing this?

Or do you show up and have an Instagram thing?

Like, no, this is my USP.

I'm going to sit there and tell you, this is exactly where my stuff comes from.

Not out of theory.

I have stood and touched the machines.

And I think that's something that most people don't understand when they're trying to get success and they're trying to have proven growth.

They're not going to have that USP.

So how do you deal with the contradicting science, right?

So there's a lot of people out there.

It's like, oh, you need to be purely plant-based or you need this supplement or you need that supplement.

And you're making these universal claims to different body types, different blood work, different environments.