Charles Schwartz

We've got an immense amount of things going on with tariffs.

We've got countries that don't like interacting with us the way they used to.

How do you go through?

Because again, acquisition is acquisition.

And again, I'm skipping ahead and I'll get the audience caught up on this.

When you're playing collegiate sports, when you're playing semi-professional or professional sports, you're not eating the same food as everyone else.

You need to understand that's really important.

You're not taking the same supplements.

You're not sleeping on the same beds.

You're not using the same blue light glasses.

You're not doing any of that.

Everything is very much...

through a filter and using the best of the best stuff.

So a lot of your brand and a lot of it is used in environments where performance matters because everyone looks at college football and like, oh, that's fine.

It's just a game.

No, it's a huge industry that makes an immense amount of money and they're very much putting things in in a specific way.

So for everybody listening at home,

Yes, we're all cheating.

We're all using supplements.

I remember when I played college ball, all of a sudden they looked at my cleats like, you're not wearing that anymore.