Craig Hewitt

And I think that the nature of a larger piece of content where you can really take the time and you don't have to worry about drop off rates or click through rates or things like that, like you do in a YouTube video, offers the opportunity to go in depth so much more, even on a single piece. And I think the other part of that is you also can put these things in the right order.

And I think that the nature of a larger piece of content where you can really take the time and you don't have to worry about drop off rates or click through rates or things like that, like you do in a YouTube video, offers the opportunity to go in depth so much more, even on a single piece. And I think the other part of that is you also can put these things in the right order.

I want to pick up the thread of kind of the progression of like book, course, what after that, right? Because I think that especially early stage folks come in, you mentioned they kind of just seem lost and kind of what do I do, blah, blah, blah, blah, blah. The book isn't enough structure and accountability and community structure. The course, really good fit for that.

I want to pick up the thread of kind of the progression of like book, course, what after that, right? Because I think that especially early stage folks come in, you mentioned they kind of just seem lost and kind of what do I do, blah, blah, blah, blah, blah. The book isn't enough structure and accountability and community structure. The course, really good fit for that.

Folks who come into the course are going to graduate and then still like have questions and stuff.

Folks who come into the course are going to graduate and then still like have questions and stuff.

And maybe like you don't have all this solved right now, but just generally, how do you think about if you're listening to this podcast and you are that early stage person and you go and you buy the course and you get through it, what should they think about as like the next step or steps to continue the momentum and accountability and structure of for their journey. Cause it's freaking hard, man.

And maybe like you don't have all this solved right now, but just generally, how do you think about if you're listening to this podcast and you are that early stage person and you go and you buy the course and you get through it, what should they think about as like the next step or steps to continue the momentum and accountability and structure of for their journey. Cause it's freaking hard, man.

I'm a solo founder. It's lonely. It's hard. Even, you know, where we are, which is like relatively successful, like for just getting started, especially if you don't hit it off right off the bat, it's so tough to keep going for folks who are like, okay, I'm going to go do this. I think it'd be helpful to set the expectation of like, cool, you're going to go do this.

I'm a solo founder. It's lonely. It's hard. Even, you know, where we are, which is like relatively successful, like for just getting started, especially if you don't hit it off right off the bat, it's so tough to keep going for folks who are like, okay, I'm going to go do this. I think it'd be helpful to set the expectation of like, cool, you're going to go do this.

And then you should think about in six months, this is where you want to be and be doing.

And then you should think about in six months, this is where you want to be and be doing.

Yeah. I just think there's so much support that especially early stage folks need. And so I think that's why I wanted to highlight it. Cool. So I think it'd be helpful just to give folks an idea of like, hey, what's inside? Like what you mentioned, like, hey, this is for kind of zero to one.

Yeah. I just think there's so much support that especially early stage folks need. And so I think that's why I wanted to highlight it. Cool. So I think it'd be helpful just to give folks an idea of like, hey, what's inside? Like what you mentioned, like, hey, this is for kind of zero to one.

Specifically, like what kind of sections and topics are you covering here to help folks get over that hump of like early traction in their business?

Specifically, like what kind of sections and topics are you covering here to help folks get over that hump of like early traction in their business?

You probably talk to more early stage founders than anyone I know and anyone I can imagine. I want folks to be able to self-identify here if they're early stage. What are the one or two kind of biggest problems that you see early stage folks have that you address in the course where people can say, yeah, that's me. That's really hard. I need some help here.

You probably talk to more early stage founders than anyone I know and anyone I can imagine. I want folks to be able to self-identify here if they're early stage. What are the one or two kind of biggest problems that you see early stage folks have that you address in the course where people can say, yeah, that's me. That's really hard. I need some help here.

You know, I want to interject a little bit of my perspective on this because like I introduced myself and I left out maybe the most important is I'm an advisor in residence at TinySeed. So I have the opportunity to chat with many of the portfolio companies within TinySeed. I also do some coaching on the side.

You know, I want to interject a little bit of my perspective on this because like I introduced myself and I left out maybe the most important is I'm an advisor in residence at TinySeed. So I have the opportunity to chat with many of the portfolio companies within TinySeed. I also do some coaching on the side.