Dan Greenberg
speaker
198 appearances
2 recordings
2 series
first heard May 2018
last heard 9 May
Dan Greenberg’s voice in public audio — every appearance, attributed to the second.
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Appearances
And that CPM ranges from maybe 25 cents to 50 cents CPM for the use of the software to manage all of this stuff to the publisher side.
And then on the rev share side, we don't disclose like exact rev shares per pub, but some are in like the...
low teens to summer in the maybe 20s or so.
It's a new market and so there's some variability based on the type of partner and the depth of relationship and how much activation of demand we're doing in market.
Yeah, we don't compete at all with MediaOcean.
MediaOcean, I think is like an insertion orders system that agencies use to manage like workflows of orders and stuff.
maybe like a middleware thing.
So yeah, I mean, we don't compete with them at all.
I'm sure we partner with them.
I don't actually know offhand who we do compete with really is just the behemoths of Facebook and Google.
You know, some people put Twitter and others in the same sentence, but Twitter pales in comparison in size to Google and Facebook and the ad ecosystem.
So in reality, like our competition is more existential competition for the future of the internet that we,
If the internet survives as a www.com ecosystem of sites and apps and editorial content and journalism and news and magazines and publishers on the web, there's an ecosystem for software companies to play in that.
The Facebook-Google industrial complex doesn't necessarily want that same internet to exist in the current form.
It may be more about Facebook apps on Facebook or maybe more about Google AMP
Pages, AMP is the fast in-feed or whatever you want to call it, like in-search results where it stays on Google instead of going to a publisher site.
So when I think about competition and kind of like the future from that standpoint, I'm thinking about protecting the web.
And I'm thinking about defending journalism and defending the independent web and making sure that that world can survive and sustain this competition.
Sure.
Yeah.
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