David Lieb

speaker
170 appearances 1 recordings 1 series first heard Jul 2026 last heard 9 Jul

David Lieb’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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And it looks like pretty sporadic usage.
And it turns out what happened is the company was in the state.
The champion had gotten excited about this product and bought it.
And then the champion left the company.
And as soon as the champion left, a new person came in and they said, why are we using this software?
We're going to churn.
And so they opted out of a renewal clause at the last moment.
The company could have known that this contract was in jeopardy by looking at the dot plot.
So there's a few ways you can misuse dot plots.
The number one thing is to just chart the wrong event.
A lot of founders might want to populate their dot plot with the easiest way to populate it so it feels good and you see a lot of dots.
Maybe you'll pick like open the app or signed into the product.
Those are pretty bad events to choose because they don't really measure whether the user is getting real value.
So I suggest you pick something that actually represents value being created for the user.
Listen to a song, shared a photo, something like that that's a real event.
The other mistake you can make is picking a time period that's too wide.
Sometimes founders want to make it look better and they pick weeks, like week one, week two, week three.
It's way harder to figure out what's actually going on unless you look at it at the day or maybe even like sub-day granularity.
So I would go so far as to say, until you have hundreds of users, the dot plot could be your only dashboard.
What's great about dot plots is they're just a logs visualization tool.
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