Deb Evans
speaker
1,276 appearances
4 recordings
1 series
first heard Feb 2010
last heard Oct 2011
Deb Evans’s voice in public audio — every appearance, attributed to the second.
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Appearances
But look at where they've come from that mistake because they knew about it and they saw that it was out there and it was on YouTube and they addressed it.
So companies have to be engaged.
You have to know what's being said about your business.
Absolutely, because the risk is if you're not engaged, you don't know what's being said about yourself.
Customers aren't coming to my store anymore.
Did I know that my employee behind the counter was spitting in a pizza?
I didn't know it because I wasn't engaged in social media.
I didn't see what was going on.
I didn't see the bad things that were being said about the company.
So, yeah, I think you need to be aware and you need to be engaged because you need to see what is being said about that organization or your competitors.
It's a great way.
One of the things for franchisors, it is a great way to monitor what your competitors are doing, whether you like them
don't like them,
You want to be better than they are.
You want to be at least as good.
Well, if you're not engaged in social media and you don't know what they're doing, then you don't know how to improve.
Hi there,
You know, with me on the show, that is an absolute guarantee.
Well, it really started as the economy was going downhill and our marketing budgets were cut.
I needed to find another platform for marketing, and so I looked at social media.
Showing 341–360 of 1,276 · page 18 of 64
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