Deb Evans

speaker

1,276 appearances 4 recordings 1 series first heard Feb 2010 last heard Oct 2011

Deb Evans’s voice in public audio — every appearance, attributed to the second.

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Franchise Today · Social Media: The Franchisor Perspective · 16 Dec 2010 podcast

and was able to respond, You're absolutely right.

I've been working with my shopping cart, getting it on my site, and it's down right now.

Tomorrow you can register online.

And that parent did register online the very next day.

So that's what they're expecting.

They're expecting an online presence.

Uh well I think it's it's what your efforts are is okay, so as a franchise or and I wanna find my buyers online, uh one of the things we're doing right now is working with Career Builder.

and as our lead generation.

And okay, so they're posting

uh information about computer explorers

digitally everywhere.

And they're the ones who're searching.

But you know, they're franchiseors that use LinkedIn heavily to

look for their prospects.

Uh they've they've got LinkedIn campaigns going.

And then of course there there you could look via Facebook.

I mean Facebook ads

Today they're not free.

Fa you know, being a v y Facebook user is free, but you can target your market to uh you know, exactly who you're looking for, what geographic area, what the demographics is, you know, what their

uh whether they're what age range, if you know your franchise profile and prospect is between the ages of thirty five and fifty, you can target uh that Facebook user to uh place that ad so that they will see that Tasty Delight ad or that Computer Explorers ad.

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